🚦 I. Overview & Objectives

This plan ensures coordinated, safe, and efficient movement of thousands of students and visitors across four major beach cities during spring break. It also supports local infrastructure, sanitation needs, emergency services, and merchant partners.

Goals:

• Minimize traffic congestion

• Provide equitable and safe transportation options

• Ensure coordinated response from EMS and sanitation crews

• Drive revenue to licensed local businesses through tourism partnerships

• Maintain compliance with city permitting and coastal safety regulations

✈️ II. Travel & Arrival: Flights & Ground Access

✈️ Regional Airports (City-by-City)

• Tybee Island: Savannah/Hilton Head International (SAV)

• Jacksonville Beach: Jacksonville International (JAX)

• Biloxi Beach: Gulfport-Biloxi International (GPT)

• Miami Beach: Miami International (MIA) + Fort Lauderdale (FLL)

• Atlanta: Atlanta/Hartsfield international (ATL)

Plan:

• Flight info and deals promoted via CRUSH partner airlines

• Festival concierge desks at each airport with shuttle and Uber codes

• Local transport guides distributed via QR flyers and websites

🚗 III. Ground Transportation & Traffic Control

🚕 Rideshare (Uber/Lyft)

• Designated drop-off/pickup zones per city permit

• Surge pricing monitored and capped with partner companies

• Festival-provided discount codes to reduce DUIs

🚌 College & Local Shuttle System

• Partnered with local HBCUs and regional colleges for group shuttles

• Pre-registered shuttle boarding by school via app or campus sign-up

• Stops at campus, downtowns, hotels, and festival zones

• ADA-accessible options required on all shuttle fleets

🛑 Traffic Control Coordination

• Routes approved in coordination with each city’s traffic & public safety departments

• Entry/exit managed by local law enforcement

• Temporary signage and LED boards for road closures and reroutes

🚑 IV. Emergency & Safety Services

🚑 EMS Coordination

• First Aid & Medical Zones at each site

• Emergency Response Units stationed at:
  

• Main stage

• Beachfronts

• Parking/shuttle transfer areas

• On-call medical teams (city EMS + private EMTs)

👮 Public Safety

• On-site police, private security, and de-escalation teams

• Joint operations planning with local public safety offices

• Crowd control barriers and walk-through metal detectors (where required)

🧼 V. Sanitation & Beach Preservation

🗑️ Shoreline Dumpster Zones

• Heavy-duty waste containers every 500 ft along beach access points

• Separate recycling stations for cans/bottles

• Pre-, mid-, and post-event cleanup shifts scheduled

🧹 Beach Clean-Up Teams

• Staffed by local volunteers, students, and sponsored teams

• Branded CRUSH Clean-Up Crews on-site from 8am–8pm

• City sustainability departments notified and provided with full clean-up schedule

• Equipment: trash bags, grabbers, carts, PPE

🛍️ VI. Business Sponsorships & Hospitality Partnerships

🛏️ Hotels, Airbnb & Lodging

• Discount blocks negotiated for:
  

• Hotel chains near downtowns & beaches

• Verified Airbnbs near shuttle routes

• Partnership badges for “CRUSH Certified Lodging” partners

🍽️ Restaurants, Clubs & Bars

• City-specific sponsorship packages available:
  

• Menu partnerships (CRUSH Combo Deals)

• CRUSH Night Events at local nightclubs with security & ID checks

• VIP wristbands accepted at participating venues

🛍️ Local Merchandise Vendors

• Official licensees only (enforced per city)

• QR codes in-store linking to CRUSH Vendor Directory

• 15% licensing fee with 5% community reinvestment per city

• Featured in printed & digital festival guides

🤝 VII. Local City Agreements (Permitting & Support)

Each city receives:

• Custom site plan with zones, entrances, and EMS access

• Insurance certificate naming city as additional insured

• Full emergency contact tree and permit packet

• Economic impact projection and post-event report

📦 VIII. Included Appendices (for Website or City Portal)

1. 📥 City-Specific Traffic Maps & Routing Plans

2. 📥 Sample Shuttle Schedules

3. 📥 Vendor Licensing & Oversight Policy

4. 📥 Post-Festival Reporting Template

5. 📥 Signed Business Partnership MOUs (City-Level)

🔁 Ongoing Coordination

Monthly Zoom coordination meetings will occur with:

• City departments (Tourism, Public Safety, Waste, and Legal)

• Campus representatives and transportation providers

• Festival logistics and security leads

Meeting window: August–April, with final walkthroughs held the week before each event.