Atlanta’s culture doesn’t move without Black women — and Orange Crush® doesn’t pretend otherwise. Atlanta has always been a Black woman–led city, even when the credit went elsewhere.

Atlanta’s culture doesn’t move without Black women — and Orange Crush® doesn’t pretend otherwise.

Atlanta has always been a Black woman–led city, even when the credit went elsewhere.

From the classrooms of Spelman College and Clark Atlanta University, to the Promenade to radio stations, media rooms, nightlife floors, and behind-the-scenes industry offices, Black women have shaped Atlanta’s sound, style, standards, and influence for decades.

Orange Crush® doesn’t ignore that reality.

It’s built on it.

🎓 HBCUS: WHERE LEADERSHIP IS CULTIVATED

At Atlanta’s HBCUs, Black women are not just students — they are:

• Editors

• DJs

• Stylists

• Strategists

• Journalists

• Influencers

• Founders

Spelman College has long produced women who define Black excellence, cultural authority, and leadership across entertainment, politics, and media.

Clark Atlanta University contributes artists, communicators, and creative leaders who shape what the culture feels like.

Orange Crush® understands that engaging HBCUs isn’t about flyers — it’s about respecting intellect, voice, and influence.

🎶 MUSIC & MEDIA: WHERE BLACK WOMEN SHAPE THE NARRATIVE

Atlanta’s music industry does not function without Black women.

They are:

• A&Rs

• Playlist curators

• Radio personalities

• Interviewers

• Publicists

• Creative directors

Crush Interviews and tour media moments intentionally create space for Black women voices, not just as guests — but as cultural translators and storytellers.

Orange Crush® doesn’t just ask, “Who’s performing?”

It asks, “Who’s controlling the narrative?”

📲 INFLUENCERS & DIGITAL POWER

Atlanta Black women dominate:

• Instagram culture

• TikTok trends

• Beauty & lifestyle branding

• Event virality

They move audiences with authenticity, not algorithms.

Orange Crush® events are designed with camera awareness, lighting, access, and vibe — allowing women creators to capture moments that feel powerful, not forced.

That’s how culture spreads:

Woman-to-woman, phone-to-phone, city-to-city.

🏙️ NIGHTCLUBS & STRIP CLUBS: REAL POWER SPACES

In Atlanta, strip clubs and nightlife venues are not taboo spaces — they are economic, cultural, and social power centers.

For decades, Atlanta strip clubs have been:

• Music testing grounds

• Artist-launch platforms

• Networking hubs

• Entrepreneurial spaces for Black women

Ignoring that truth would be dishonest.

Orange Crush® doesn’t exploit nightlife culture — it acknowledges its role in shaping sound, influence, and opportunity.

Many Black women in these spaces are:

• Business-minded

• Financially independent

• Brand-aware

• Culturally influential

They are not outsiders to culture — they are drivers of it.

👑 BLACK WOMEN AS CURATORS, NOT BACKDROPS

At Orange Crush®, Black women are not props.

They are:

• Hosts

• Interviewers

• DJs

• Creators

• Vendors

• Decision-makers

Whether in music, media, fashion, nightlife, or education, Orange Crush® treats Black women as architects of the experience, not decorations inside it.

This distinction matters.

🧠 WHY THIS APPROACH WORKS

Because culture feels when it’s being respected — and when it’s being used.

Orange Crush® chooses:

• Collaboration over exploitation

• Visibility over tokenism

• Power over performative inclusion

That’s why Atlanta responds.

🔑 ATLANTA CULTURE CANNOT EXIST WITHOUT BLACK WOMEN

Take away:

• HBCU Black women

• Media professionals

• Influencers

• Nightlife leaders

And Atlanta culture collapses.

Orange Crush® doesn’t take that for granted — it builds around it.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party

• Sat, April 18 – Tybee Public Beach Day + ABC After Party + Crush Interviews

• Sun, April 19 – CrushTheBlock + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 30–31, 2026

• Sat, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sun, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026