BIG NAMES. BIG AMBITIONS. MORE CRUSH. 🔥 Six more records open up the catalog—from “Rich Chief” and “Mr Unanimous” to “SumnRare.” CRUSH Magazine | The Next Six

BIG NAMES. BIG AMBITIONS. MORE CRUSH. 🔥

Six more records open up the catalog—from “Rich Chief” and “Mr Unanimous” to “SumnRare.”

CRUSH Magazine | The Next Six

Some listeners arrive for the party. Others stay because they want to know what else the artist has to say.

Here are six more places to find out.

This edition continues through the catalog of Mr CRUSH, PartyPlugMikey and Plug Not A Rapper, bringing a different set of records into the spotlight: “Rich Chief,” “Mr Unanimous,” “SumnRare,” “New Era Eve,” “Plug Love II” and “BBL’S & HUSTLERZ.”

The titles put ambition, identity, attraction and celebration on the marquee. The links take you straight to the music.

Give each record its own introduction. Your next favorite might be in this six.

“RICH CHIEF” — THINK BIG, THEN PRESS PLAY 💰

“Rich Chief” brings Mikey’s wealth-and-ambition concept into focus.

The title introduces a larger-than-life persona: somebody imagining himself at the head of the table, with the confidence to pursue more. It gives listeners another character to explore inside the AM ORIGINAL world.

For this spotlight, bring your own ambition to the listening session. The business you’re building. The goal you keep working toward. The future you can already picture.

Then hear what Mikey does with his.

🍎 Listen to “Rich Chief”⁠

“MR UNANIMOUS” — SAY THE NAME WITH YOUR CHEST 🏆

“Mr Unanimous” is a bold title to give yourself.

It sets up an artist identity built around recognition and conviction—a name that walks into the room already expecting to be remembered.

Give the record your attention and decide what connects. Send it to the friend who believes in herself enough to keep showing up, even while the rest of the world is still getting acquainted.

The title makes its statement. The listener gets a vote.

🍎 Listen to “Mr Unanimous”⁠

“SUMNRARE” — FOR THE ONE WHO STANDS OUT 💎

Some connections make you pay attention.

“SumnRare” brings Mikey’s romance-and-rarity concept into this edition, giving the catalog exploration a more personal turn. The idea starts with recognizing somebody who feels distinctive—the person you want to make time for and appreciate.

Put this one in your listening queue. If it makes you think of somebody, let her hear it for herself.

A personal recommendation can say plenty.

🍎 Listen to “SumnRare”⁠

“NEW ERA EVE” — PUT YOUR NEXT CHAPTER ON NOTICE ✨

“New Era Eve” gives this spotlight a title with possibility built into it.

As a listening invitation, consider the moment before a change: the plans are taking shape, the work is underway and you’re ready to move into something different.

Give the song a turn while you explore Crush Culture Society. Let the record introduce itself beyond the name, then decide where it belongs in your rotation.

Your next chapter can have a discovery of its own.

🍎 Listen to “New Era Eve” featuring Party Plug Mikey⁠

“PLUG LOVE II” — KEEP EXPLORING THE PERSONAL SIDE ❤️

“Plug Love II” brings another selection into the conversation for listeners following Mikey’s catalog beyond the first party picks.

Open the single and give it a proper listen. Get acquainted with another release carrying the Plug Not A Rapper and PartyPlugMikey names.

Catalog discovery becomes interesting when you allow an artist more than one introduction. This is another opportunity to find the record you want to return to.

🍎 Listen to “Plug Love II” featuring PartyPlugMikey⁠

“BBL’S & HUSTLERZ” — PUT SOME ATTITUDE IN THE QUEUE 🔥

“BBL’S & HUSTLERZ” closes the six with an outspoken title and another direct route into Mikey’s music.

Bring it into the next listening session with friends. Hear the record before making your picks. Let the person who usually controls the playlist discover it alongside everybody else.

Then pass the link to whoever asks what’s playing.

🍎 Listen to “BBL’S & HUSTLERZ” featuring PartyPlugMikey⁠

Across these selections, the catalog offers more names, concepts and artist personalities to explore. You can follow the ambition of “Rich Chief,” get acquainted with “Mr Unanimous,” or begin with the personal invitation of “SumnRare.”

The starting point is yours.

Open three you haven’t heard. Save what connects. Put somebody on a different CRUSH record.

Mr CRUSH • PartyPlugMikey • Plug Not A Rapper
One artist. Three identities. More to discover.

Listening links verified against Apple Music’s listings.