Full Orange Crush® 2026 Tour Schedule:

OrangeCrush® Atlanta Weekender – May 30 & May 31, 2026

Location: Atlanta, Georgia

Trademark Owner: Orange Crush® • Orange Crush Festival® • Orange Crush University™

THE ATLANTA TAKEOVER: THE CULTURAL CAPITAL OF THE SOUTHEAST HOSTS ORANGECRUSH®

OrangeCrush® Atlanta Weekender is where HBCU energy, nightlife power, creator culture, and the official Orange Crush® brand collide in a two-day super-event that blends community uplift, student programming, day parties, and citywide activation zones.

Atlanta is one of the most important stops of the entire national tour—both historically and culturally—and the 2026 lineup reflects that.

DATES

Saturday, May 30, 2026

Sunday, May 31, 2026

CORE EVENTS & ACTIVATIONS

🔶 1. The Atlanta Mega Day Party Series

Hosted at premier venues across Midtown and Downtown, featuring:

• Major artists, DJs, and surprise celebrity guests

• Hip-hop and R&B performance sets

• Brand sponsor lounges (beverages, tech partners, apparel)

• VIP Rapid-Entry Pass (Atlanta Exclusive)

• Creator filming pits + influencer photo zones

OrangeCrush® remains the leader in blending nightlife culture with daytime festival energy.

🔶 2. HBCU Student + Alumni Mixer

A signature Orange Crush University™ activation designed for:

• Students from Clark Atlanta, Spelman, Morehouse, Georgia State, and Georgia Tech

• Alumni networking tables

• Career booth partners: Veterans programs, entrepreneurship, media, production, tech

• Scholarship announcements tied directly to Atlanta community schools

This is the only official HBCU-facing programming associated with Orange Crush® in Atlanta.

🔶 3. The Atlanta Creator House

A massive content-driven activation featuring:

• Indoor + outdoor sets

• Festival-branded walls

• Media teams capturing professional-grade viral footage

• Brand collab drops

• Creator meet-and-greets

• “CRUSH Stories” documentary interviews

This continues the 2026 push to document and elevate youth voices nationwide.

🔶 4. The OrangeCrush® Atlanta Block Cruise

Not a parade—an organized community movement route with:

• Car clubs, bike groups, and culture influencers

• Drone content capture (licensed and compliant)

• On-foot crowds with safety marshals and security protocol partners

• Streetwear pop-ups along designated zones

Orange Crush® maintains its long-standing “Safety First, Culture First” policy through coordinated partners and planning.

🔶 5. Nightlife Takeover – Dual Venue Format

Two official nightlife events—May 30 & May 31—featuring:

• Top DJs, surprise guests, celebrity hosts

• Bottle presentations featuring Orange Crush® lighting + LED branding

• High-end VIP sections

• Atlanta-based artist spotlights

• After-hours safe transport partnerships

This is the ONLY nightlife affiliated with the real Orange Crush® brand.

CITY PARTNERSHIPS & ECONOMIC IMPACT

Atlanta Weekender historically brings:

• $3–5 million weekend economic impact

• 60–90 local vendors

• 14–20 media partners

• 2,000+ hospitality jobs supported per weekend

• 20,000–35,000 visitor movements

• Multi-university reach across the Southeast

As always, Orange Crush® is a federally registered, veteran-owned brand—operated with compliance, planning, and public benefit programs.

THE OFFICIAL POSITIONING OF ATLANTA WITHIN THE TOUR

Atlanta is one of the anchor markets of the 2026 national tour.

Its purpose is to:

• Unite HBCU energy with major-city platforms

• Showcase entrepreneurship and tech innovation

• Expand Orange Crush University™ programming

• Push student safety, education, and opportunity

• Strengthen brand visibility before festival season peaks in April 2027

Atlanta remains one of the pillars of the Orange Crush® national brand strategy.

Full Orange Crush® 2026 Tour Schedule:

• March 13–16, 2026: Orange Crush® Miami Spring Break (South Beach, FL)

• April 9–13, 2026: Orange Crush Festival® Weekend 1 (Tybee Island & Savannah, GA)

• April 16–19, 2026: Orange Crush Festival® Weekend 2 / Crush Reloaded™ (Tybee Island, Savannah & Allenhurst, GA)

• May 30 & 31, 2026: CRUSH Atlanta® Pool Parties Pt 1 & 2 (Atlanta, GA)

• June 19–21, 2026: OrangeCrush® Jax Beach (Jacksonville Beach, FL)

This is the only official, trademarked, authorized Orange Crush® tour — created, led, and owned by PartyPlugMikey™.