OFFICIAL 2026 ORANGE CRUSH® NATIONAL TOUR SCHEDULE
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OFFICIAL 2026 ORANGE CRUSH® NATIONAL TOUR SCHEDULE
Managed exclusively by the federal trademark owner, PartyPlugMikey™ (George Turner).
🔥 March 13–16, 2026 — ORANGECRUSH® MIAMI SPRING BREAK
South Beach, Miami, FL
Pool parties
Yacht activations
Beach programming
Nightlife integrations
🔥 April 10–12, 2026 — ORANGE CRUSH FESTIVAL® TYBEE/SAVANNAH — WEEKEND 1
Tybee Island & Savannah, GA
🔥 April 17–19, 2026 — ORANGE CRUSH FESTIVAL® TYBEE/SAVANNAH — WEEKEND 2
Tybee Island & Savannah, GA
🔥 April 19, 2026 — CRUSH THE BLOCK™ FINALE
Allenhurst, GA
Car show
Motorsports
Artist stage
🔥 May 30 & 31, 2026 — CRUSH ATLANTA® POOL PARTY PT. 1 & PT. 2
Atlanta, GA
🔥 June 19–21, 2026 — ORANGECRUSH® JAX BEACH
Jacksonville Beach, FL
Juneteenth Weekend
ORANGE CRUSH® MERCH COLLABS — THE 2026 PARTNERSHIP WAVE
Orange Crush® merch has evolved from simple shirts to a full-scale fashion ecosystem, merging college culture, HBCU identity, streetwear, beachwear, and Atlanta-driven urban design.
2026 will be the first year Orange Crush® launches an official, curated designer and brand collaboration program, creating one-of-a-kind drops during each stop of the tour.
These collaborations will:
Boost the brand’s cultural value
Elevate tour visuals
Increase revenue
Connect with student fashion communities
Build limited-edition collectible pieces
Strengthen partnerships with designers, schools & influencers
This is the Orange Crush® Merch Expansion Era.
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1. HBCU & College Collab Collections
Each participating campus (HBCUs + regional schools) will receive a unique colorway and silhouette pack, allowing students to rep their school the official, legal Orange Crush® way.
Examples:
CAU-themed pastel pink + black varsity jacket
FAMU orange + green cropped tees
JSU powder blue hoodie + shorts sets
Savannah State blue + orange beach shorts
Albany State royal yellow letterman patches
Key items across all schools:
Oversized tees
Crop tops
Hoodies
Shorts
Swimwear
Tote bags
Branded slides
Line jackets (with permission)
Students crave identity — and Orange Crush® delivers it through legally structured merch that matches their campus culture.
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2. Streetwear Brand Partnerships
2026 focuses on partnering with major and emerging black-owned urban clothing brands, plus key Atlanta, Miami, and Jacksonville labels with real cultural pull.
Targeted brand types:
Atlanta streetwear (Trap-inspired, luxury-urban, nightlife drip)
Miami swimwear + resort wear lines
Jacksonville surf-street hybrids
HBCU alumni-owned clothing brands
Up-and-coming designers with strong TikTok/IG presence
Collab styles:
Limited “dual logo” releases
Luxury embroidered pieces
Metallic foil editions
Artist & influencer custom capsules
State-specific color drops depending on the tour stop
These collaborations make each stop feel like a fashion moment, not just a weekend.
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3. Designer Showcases at Each Stop
The 2026 tour brings designers into the spotlight with on-site mini pop-ups, runway-style influencer segments, and pre-release drops.
At Miami, Atlanta & JaxBeach specifically:
Swimwear debuts
Resort wear launches
Custom jewelry collabs
Sunglasses collections
Sneaker & slides releases
At Savannah & Tybee:
Hoodie + varsity jacket drops
Denim capsules
Artist-designed prints
Festival bomber jackets
Crush Magazine™ will cover designers, showcasing their story, college roots, and style.
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4. The “CrushFit™” Aesthetic
This is your trademarked fashion identity — the official Orange Crush® look.
Five pillars of CrushFit™ fashion:
Beach Drip – bikinis, trunks, mesh coverups
Streetwear Drip – oversized tees, cargo shorts, varsity jackets
Club Drip – dresses, sparkles, monochrome fits
Athleisure Drip – leggings, fitted tops, performance shorts
Preppy HBCU Drip – school-themed polos, crewnecks, collegiate lettering
Every designer collab should fit one of these five signature identities to reinforce visual consistency across the brand.
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5. Influencer Merch Drops
Influencers will receive:
Preview boxes
Exclusive unreleased tees
Limited collab fits
“Creator-only” tour jackets
Early access drops
Custom embroidered pieces with their tags
Every influencer who touches the brand becomes a walking billboard.
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6. Licensing Under Full Trademark Control
Every collab is licensed under:
Orange Crush®
Orange Crush Festival®
Crush Atlanta®
Orange Crush® Jax Beach™
Crush The Block™
PartyPlugMikey™ (brand owner)
This eliminates:
unauthorized sellers
fake merch
bootleg shirts
unlicensed online stores
stolen designs
All merch partners must be approved and contracted through the legal brand owner.
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7. The 2026 Limited Edition “Tour Drop”
At every stop:
NEW design
NEW color
NEW vibe
NEVER reprinted
Meaning:
Only the people who attended Miami, Tybee, Atlanta, or Jax Beach will ever have that exact merch.
Tour stops become collectible moments.
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8. The 2026 Vision: The Orange Crush® Fashion House
By mid-2026, the brand expands into:
seasonal capsule drops
designer partnerships
licensing programs
fashion influencers
a permanent merch storefront online
pop-up retail activations at all tour stops
This creates a unified clothing identity — not just merch.
Orange Crush® becomes a fashion culture, not just an event.
CONCLUSION
2026 marks the first true Orange Crush® Designer Era, powered by official licensing, HBCU integrations, streetwear collabs, luxury swimwear designers, and influencer support — all under one legal trademark owner.
This is the beginning of a fashion empire.