ORANGE CRUSH® [updated] 2026 TOUR DATES
When most promoters think local, George Mikey Ransom Turner thinks national footprint. While organizations are still figuring out how to stabilize single-city festivals, Turner has quietly engineered what industry analysts are calling the first decentralized, veteran-led, multi-market beach & nightlife tour brand in the Southeast—and it’s about to dominate 2025–2026.
After reclaiming ownership and leadership over the famed Orange Crush Festival®, Turner has done what critics said was impossible:
transform a scattered weekend party into a fully integrated tourism engine, media ecosystem, merchandise machine, and live-event super-tour spanning Miami, Tybee Island, Jacksonville, and multiple university markets.
And now, with Jacksonville + Jax Beach officially added, the empire takes a massive leap forward.
THE RISE OF A MULTI-CITY FESTIVAL BRAND
Why the Industry Is Calling The Orange Crush Tour “The Next Rolling Loud — but for Beach Culture”
The live-event sector has long favored mega-festivals run by corporate entities with deep pockets. Turner—
a 100% Permanently & Totally Disabled Veteran, a federally registered nonprofit operator, and one of the most relentless entrepreneurs in the Southeast—defied every barrier.
He built the Orange Crush ecosystem around five unstoppable pillars:
1. Multi-City Expansion Strategy
Instead of relying on a single location, Turner built a tour model that travels where the culture already is.
This allows him to:
Maximize crowds
Avoid dependence on local politics
Activate tourism relationships
Leverage brand familiarity across states
Mobilize students, alumni, service members, and travelers
2. Veteran-Owned Business Infrastructure
Because his organization holds federal veteran business designations, Turner accesses:
Government-level contracting support
Tourism development pathways
Sponsorship opportunities unique to disabled veterans
Crisis protection policies most promoters can’t qualify for
This isn’t a weekend hobby—this is a business portfolio.
3. Crush Coin, Crush University, Crush Media
By diversifying into blockchain, education, publishing, and digital media, Turner expands beyond events, creating revenue streams year-round.
4. Major IP Protection + NIL Leadership
Turner’s insistence on intellectual property control is rare for festival founders.
He is now a leading example of how event brands must:
Secure trademarks
Register entertainment names
Control brand identity
Monetize NIL (Name, Image, Likeness)
Prevent unauthorized promoters from profiting off their crowd
Orange Crush and all affiliated brand divisions operate under protected IP law, giving the enterprise long-term value normally only held by major entertainment companies.
THE 2026 ORANGE CRUSH TOUR — FULL SCHEDULE
The Most Ambitious College & Beach Culture Tour in the Southeast
Below is the full confirmed lineup being circulated by universities, influencers, nightlife operators, and tourism partners.
🔥 MIAMI SPRING BREAK — MARCH 13–16, 2026
South Beach, Miami, FL
Sat, March 14 — Mansion Pool Party (11 PM – 4 AM)
Sun, March 15 — Yacht Party (9 PM – 12 AM)
Daytime lifestyle pop-ups
Celebrity hosts
Influencer activations
Afterparties across Miami Beach
🔥 ORANGE CRUSH WEEKEND — TYBEE ISLAND / SAVANNAH — APRIL 17–19, 2026
Friday, April 17 — Welcome Kickoff & Nightlife Takeover
Saturday, April 18 — Beach + Basketball Events + Celebrity Day Parties
Sunday, April 19 — CRUSH THE BLOCK Finale w/ Buns N Basketball
Women’s celebrity hoop league
Block party
Models, hosts, and live entertainment
🔥 JACKSONVILLE + JAX BEACH — JUNETEENTH WEEKEND — JUNE 19–21, 2026
June 20 — Free Public Beach Bash (Jax Beach)
June 19, 20 & 21 — Nightlife Parties Across Jacksonville
Celebrity hosts, DJs, and media coverage
Special Orange Crush Florida programming