MIAMI, WE’RE BRINGING THE CRUSH SOUNDTRACK TO SPRING BREAK 2027
CRUSH MAGAZINE | MIAMI DESTINATION SPOTLIGHT
MARCH 13–16, 2027 | MIAMI, FLORIDA
Palm trees. Ocean views. Hotel balconies. Beach outfits. Nightlife. Music playing from sunrise into the early morning.
Miami offers the ideal setting to introduce a new chapter of the CRUSH music identity.
For Party Plug Mikey, the March destination campaign is about more than appearing in another city. It’s an opportunity to introduce his music to travelers who may know Orange Crush as a festival movement but have never experienced the artist behind the brand.
Imagine a weekend where the soundtrack moves with the audience: from the hotel room getting-ready playlist to the afternoon beach content, from a restaurant gathering to the nighttime club.
Different environments demand different records.
Good Good can support an upbeat lifestyle scene. Long Island Ice Tea offers a natural fit for social nightlife content. Turnt and Mikey Tyson bring a more aggressive performance energy.
And the developing WHOM IS WHOME project offers another opportunity to introduce listeners to the artist’s expanding range.
MIAMI IS A VISUAL MARKET
This destination demands high-quality images, energetic short-form videos, memorable fashion, and content that viewers immediately associate with South Florida.
CRUSH Magazine can tell the stories behind the outfits, the DJs, the creators, the restaurants, and the businesses that make the destination special.
CRUSH Network Studios can build a companion library of animated music videos, behind-the-scenes clips, artist interviews, and branded visuals.
THE INVITATION
Miami DJs, models, videographers, photographers, hospitality professionals, promoters, artists, and local businesses interested in collaborating with the CRUSH campaign are invited to explore opportunities.
The goal is to create an experience worth traveling for and content worth sharing long after the weekend ends.
MIAMI — MARCH 13–16, 2027.
Spring Break opens the next chapter.
