ORANGE CRUSH FESTIVAL® PRESS, PERMIT & ECONOMIC IMPACT POSITIONING STATEMENT

Orange Crush Festival® is a multi-city, historically Black college–originated Spring Break and cultural tour series, founded to provide organized, permitted, and economically productive experiences for college students, young professionals, creatives, and Black-owned businesses across the Southeast.

What began as a college-driven cultural moment has evolved into a structured entertainment, media, and small business platform that responsibly channels tourism, commerce, and cultural engagement into host cities.

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HISTORICAL & CULTURAL CONTEXT

Orange Crush® originated from HBCU Spring Break culture, a tradition where students from Atlanta-area colleges historically traveled to Tybee Island — the only public beach in Georgia — as a rite of passage and cultural gathering.

Rather than allowing unstructured, unmanaged activity, Orange Crush® formalizes this tradition into:

• Permitted events

• Managed venues

• Coordinated schedules

• Defined economic partners

This protects public safety, local resources, and community relationships, while preserving an important cultural legacy.

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TARGET DEMOGRAPHICS (DATA-INFORMED)

CORE ATTENDEE BASE

• Ages 18–34

• College students & recent graduates

• Young professionals

• Creatives, DJs, artists, entrepreneurs

PRIMARY FEEDER MARKETS

Atlanta Metro Colleges & Universities

• Clark Atlanta University

• Spelman College

• Morehouse College

• Georgia State University

• Georgia Gwinnett College

• Kennesaw State University

• Clayton State University

• University of West Georgia

• University of Georgia

Atlanta serves as the primary population engine, sending organized tourism to Savannah, Tybee Island, Allenhurst, Jacksonville, and Miami.

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ECONOMIC IMPACT: HOW HOST CITIES BENEFIT

Orange Crush® is intentionally designed to circulate money locally.

DIRECT ECONOMIC CONTRIBUTORS

• Hotels & short-term lodging

• Restaurants & bars

• Transportation providers

• Security & staffing services

• Local venues

• Vendors & merchants

• Black-owned businesses

• Media & production crews

STRUCTURED SPENDING

By scheduling multiple days of activity, Orange Crush® increases:

• Length of stay

• Repeat patronage

• Multi-location spending

• Predictable crowd flow

This reduces strain on public services while increasing taxable economic activity.

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BLACK BUSINESS & CORPORATE SUPPORT ALIGNMENT

Orange Crush® actively prioritizes:

• Black-owned businesses

• Minority vendors

• Local entrepreneurs

• Student-led companies

• Regional corporate sponsors seeking authentic cultural engagement

This aligns with:

• DEI initiatives

• Minority business development goals

• Youth employment opportunities

• Community reinvestment strategies

Orange Crush® serves as a bridge between corporate resources and community-based commerce.

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PUBLIC SAFETY & RESPONSIBLE PROGRAMMING

Orange Crush® programming is intentionally venue-based and time-structured, reducing:

• Uncontrolled gatherings

• Traffic congestion

• Beach overcrowding

• Emergency response strain

Key safety principles include:

• Designated event locations

• Clear start/end times

• Professional security

• Crowd dispersion planning

• Coordination with city agencies

This approach transforms a historically informal gathering into a predictable, manageable tourism event.

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MEDIA, PRESS & CITY BRANDING VALUE

Orange Crush® generates:

• Earned media coverage

• Social media visibility

• Digital content distribution

• Youth-centered tourism branding

Host cities benefit from:

• National exposure

• Positive cultural narratives

• Student & young professional engagement

• Repeat annual tourism

Orange Crush® content highlights:

• Local landmarks

• Local venues

• Local businesses

• Community partnerships

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WHY TYBEE IS CENTRAL TO THE TOUR

Tybee Island holds unique cultural significance as:

• Georgia’s only public beach

• A historic destination for Black college Spring Break

• A natural anchor for regional tourism

Orange Crush® does not replace Tybee’s identity — it organizes and protects it, ensuring that cultural tradition and municipal responsibility coexist.

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LONG-TERM COMMUNITY VALUE

Orange Crush® is not a one-time event — it is a repeatable annual platform that supports:

• Youth employment

• Student entrepreneurship

• Minority business growth

• Cultural tourism infrastructure

• Regional collaboration between cities

This creates predictability, which cities can plan around year after year.

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CONCLUSION: WHY ORANGE CRUSH® IS A PARTNER, NOT A PROBLEM

Orange Crush® represents the formalization of an existing cultural reality.

Instead of unmanaged gatherings, Orange Crush® offers:

• Structure

• Accountability

• Economic contribution

• Cultural respect

• Public safety coordination

The result is a mutual benefit for students, businesses, municipalities, and host communities.

BUSINESS, STYLE & OWNERSHIP “From Streetwear to Startups: How Atlanta Investors, Vendors & Student Entrepreneurs Power the Orange Crush® Economy”

BUSINESS, STYLE & OWNERSHIP

“From Streetwear to Startups: How Atlanta Investors, Vendors & Student Entrepreneurs Power the Orange Crush® Economy”

Atlanta doesn’t just create culture — it commercializes it. Orange Crush® sits at the intersection.

Atlanta has always been a city where style becomes business.

Streetwear turns into brands.

Pop-ups turn into storefronts.

Side hustles turn into companies.

Orange Crush® understands that the culture doesn’t survive on vibes alone — it survives on ownership, infrastructure, and access to capital.

That’s why Atlanta isn’t just a party city on the tour — it’s a business node.

👕 STREETWEAR: ATLANTA’S UNOFFICIAL UNIFORM

Atlanta streetwear isn’t fashion — it’s identity.

From independent designers at Georgia State, Clark Atlanta, Kennesaw State, Georgia Gwinnett, and Clayton State, to established local brands known across the South, streetwear defines:

• How the city moves

• How events look on camera

• How culture signals authenticity

Orange Crush® provides streetwear brands:

• Live audience exposure

• Real-world product testing

• Visual content at scale

• Social media amplification

• Cross-city expansion opportunities

This is not a vendor table — it’s brand validation.

🏪 VENDORS & SMALL BUSINESSES: THE CULTURE INFRASTRUCTURE

Every major cultural moment is supported by small businesses.

Food vendors.

Beverage brands.

Media teams.

Security companies.

Transportation providers.

Cleaning crews.

Event staff.

Orange Crush® intentionally builds vendor ecosystems that:

• Keep money circulating locally

• Create repeat business opportunities

• Provide professional event experience

• Build long-term partnerships

Atlanta small businesses don’t just work the event — they grow with the tour.

🧑🏽‍🎓 STUDENT ENTREPRENEURS: LEARNING IN REAL TIME

Atlanta students are building businesses before graduation.

From:

• Apparel brands

• Media companies

• Marketing agencies

• Photography collectives

• Pop-up concepts

Orange Crush® acts as a live case study:

• How to price

• How to scale

• How to handle crowds

• How to protect a brand

• How to partner with sponsors

This is experiential learning that no classroom replicates.

💼 COMPANIES & SPONSORS: WHY ATLANTA MAKES SENSE

Atlanta is home to:

• Major corporations

• Regional brands

• Emerging startups

• Angel investors

• Cultural sponsors

Orange Crush® offers companies:

• Direct access to Gen Z and Millennial audiences

• Multi-city brand exposure

• On-the-ground activation opportunities

• Cultural relevance without forced marketing

Sponsors don’t just buy logos — they buy presence.

💰 INVESTORS: FOLLOW THE CULTURE

Smart investors follow:

• Attention

• Engagement

• Community

• Scalability

Orange Crush® provides all four.

With:

• A multi-city tour

• Recurring annual events

• Media and content pipelines

• Merchandise and ticket revenue

• Vendor and sponsorship ecosystems

Atlanta investors understand that culture-backed platforms scale faster than traditional marketing.

🧠 OWNERSHIP OVER MOMENTS

Orange Crush® isn’t chasing trends — it’s building infrastructure.

By connecting:

• Streetwear

• Vendors

• Student entrepreneurs

• Small businesses

• Sponsors

• Investors

Atlanta becomes more than a stop — it becomes a headquarters-level city.

🔑 WHY ATLANTA IS STRATEGIC TO ORANGE CRUSH®

Atlanta offers:

• Talent

• Capital

• Culture

• Logistics

• Media reach

This makes it the perfect city to:

• Pilot ideas

• Launch brands

• Test concepts

• Expand partnerships

Atlanta doesn’t just host Orange Crush® — it multiplies it.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party

• Sat, April 18 – Tybee Public Beach Day + ABC After Party + Crush Interviews

• Sun, April 19 – CrushTheBlock + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 30–31, 2026

• Sat, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sun, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

DJS, PRODUCERS & THE TOUR PIPELINE “From Campus Turntables to Spring Break & Summer Tours: How Atlanta DJs and Producers Move the Culture

🍊 ORANGE CRUSH® FESTIVAL TOUR 2026

Main Events Calendar

🍊 Orange Crush® Miami SB | Mar 13–16

🔶 Orange Crush® Savannah | Apr 9–13

🎤 Crush® The Mic™ | Apr 16

😈 Freaknik ’26 | Apr 17

🍊 Orange Crush® Tybee | Apr 18

👙 ABC ’26 | Apr 18

🚗 Crush The Block® | Apr 19

💦 CRUSH® Atlanta | May 24–31

✊🏾 Orange Crush® Jax Beach Juneteenth | June 19–21

Atlanta doesn’t just break artists — it builds Music, Culture, Economics, Entertainers, DJs and producers who carry the sound from college crowds to national tours.

Atlanta has always been a Media & Music driven city.

Before the radio spins.

Before the charts.

Before the labels call.

The DJs and producers test the sound first — on campus, at parties, in clubs, and at underground events. Orange Crush® understands that reality, and that’s why Atlanta isn’t treated as a one-off party stop, but as a talent pipeline feeding Spring Break and summer tour energy across the Southeast.

🎓 THE CAMPUS ORIGIN STORY

Atlanta’s DJs and producers don’t come from one place — they come from multiple campuses with different energy:

• Georgia State University (GSU) – downtown nightlife crossover, media-savvy DJs, producer-engineers

• Clark Atlanta University (CAU) – cultural confidence, music history, performance presence

• Spelman College & Morehouse College – curators, tastemakers, hosts, cultural gatekeepers

• Georgia Gwinnett College (GGC) – digital-native DJs, genre-fluid producers

• Kennesaw State University (KSU) – north metro party circuits, crowd control DJs

• Clayton State University – southside sound, trap roots, real-life hustle influence

These DJs learn early how to:

• Read crowds

• Control tempo

• Break records

• Blend genres

• Move different demographics

That skill doesn’t come from classrooms — it comes from campus culture.

🎛️ PRODUCERS: THE INVISIBLE ARCHITECTS

Atlanta producers don’t just make beats — they:

• Test records live

• Adjust sound based on crowd reaction

• Work directly with DJs

• Build relationships through nightlife

Orange Crush® environments give producers something invaluable:

Immediate feedback from real crowds.

A record that moves a pool party, a Freaknik-style night, or a Spring Break crowd has tour potential.

🔥 FROM CAMPUS EVENTS TO TOUR STAGES

Orange Crush® intentionally creates graduation points for DJs and producers:

• Campus parties →

• Nightclubs & strip clubs →

• Orange Crush® city events →

• Spring Break activations →

• Summer tour dates

Atlanta DJs aren’t boxed into one city. When they prove crowd control, sound selection, and professionalism, they become tour-ready.

🌴 SPRING BREAK ENERGY VS. SUMMER ENERGY

Atlanta DJs understand something crucial:

• Spring Break crowds want chaos, release, and nonstop energy

• Summer tour crowds want rhythm, vibes, and cultural moments

Orange Crush® gives DJs exposure to both environments:

• Miami Spring Break madness

• Atlanta pool party luxury

• Savannah / Tybee hybrid crowds

• Jacksonville beach culture

That versatility separates local DJs from tour DJs.

🏙️ NIGHTLIFE AS A TRAINING GROUND

Atlanta’s nightlife — including strip clubs — plays a real role in DJ development.

These spaces teach:

• Crowd patience

• Musical storytelling

• Timing and transitions

• Reading energy shifts

Many of Atlanta’s most respected DJs sharpened their skills in these rooms, not corporate venues.

Orange Crush® respects that lineage instead of pretending it doesn’t exist.

📲 MEDIA, MIXES & DIGITAL FOOTPRINT

Modern DJs don’t just spin — they brand.

Orange Crush® helps Atlanta DJs and producers build:

• Live-event footage

• Interview clips

• Social media content

• Performance credibility

• Cross-city recognition

A DJ who kills an Atlanta crowd can now be seen by:

• Miami audiences

• Savannah crowds

• Jacksonville beachgoers

That’s career leverage, not just clout.

🧠 WHY ATLANTA DJS MATTER TO ORANGE CRUSH®

Atlanta DJs bring:

• Cultural accuracy

• Crowd intelligence

• Sound diversity

• Leadership behind the booth

Orange Crush® doesn’t import sound — it exports Atlanta sound to the rest of the tour.

🔑 FROM THE BOOTH TO THE ROAD

When Atlanta DJs and producers connect with Orange Crush®, they’re not just getting booked — they’re entering a tour ecosystem.

This is how local talent becomes regional influence.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party

• Sat, April 18 – Tybee Public Beach Day + ABC After Party + Crush Interviews

• Sun, April 19 – CrushTheBlock + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 24–31, 2026

• Sun, May 24 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sat, May 30 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

Atlanta’s culture doesn’t move without Black women — and Orange Crush® doesn’t pretend otherwise. Atlanta has always been a Black woman–led city, even when the credit went elsewhere.

Atlanta’s culture doesn’t move without Black women — and Orange Crush® doesn’t pretend otherwise.

Atlanta has always been a Black woman–led city, even when the credit went elsewhere.

From the classrooms of Spelman College and Clark Atlanta University, to the Promenade to radio stations, media rooms, nightlife floors, and behind-the-scenes industry offices, Black women have shaped Atlanta’s sound, style, standards, and influence for decades.

Orange Crush® doesn’t ignore that reality.

It’s built on it.

🎓 HBCUS: WHERE LEADERSHIP IS CULTIVATED

At Atlanta’s HBCUs, Black women are not just students — they are:

• Editors

• DJs

• Stylists

• Strategists

• Journalists

• Influencers

• Founders

Spelman College has long produced women who define Black excellence, cultural authority, and leadership across entertainment, politics, and media.

Clark Atlanta University contributes artists, communicators, and creative leaders who shape what the culture feels like.

Orange Crush® understands that engaging HBCUs isn’t about flyers — it’s about respecting intellect, voice, and influence.

🎶 MUSIC & MEDIA: WHERE BLACK WOMEN SHAPE THE NARRATIVE

Atlanta’s music industry does not function without Black women.

They are:

• A&Rs

• Playlist curators

• Radio personalities

• Interviewers

• Publicists

• Creative directors

Crush Interviews and tour media moments intentionally create space for Black women voices, not just as guests — but as cultural translators and storytellers.

Orange Crush® doesn’t just ask, “Who’s performing?”

It asks, “Who’s controlling the narrative?”

📲 INFLUENCERS & DIGITAL POWER

Atlanta Black women dominate:

• Instagram culture

• TikTok trends

• Beauty & lifestyle branding

• Event virality

They move audiences with authenticity, not algorithms.

Orange Crush® events are designed with camera awareness, lighting, access, and vibe — allowing women creators to capture moments that feel powerful, not forced.

That’s how culture spreads:

Woman-to-woman, phone-to-phone, city-to-city.

🏙️ NIGHTCLUBS & STRIP CLUBS: REAL POWER SPACES

In Atlanta, strip clubs and nightlife venues are not taboo spaces — they are economic, cultural, and social power centers.

For decades, Atlanta strip clubs have been:

• Music testing grounds

• Artist-launch platforms

• Networking hubs

• Entrepreneurial spaces for Black women

Ignoring that truth would be dishonest.

Orange Crush® doesn’t exploit nightlife culture — it acknowledges its role in shaping sound, influence, and opportunity.

Many Black women in these spaces are:

• Business-minded

• Financially independent

• Brand-aware

• Culturally influential

They are not outsiders to culture — they are drivers of it.

👑 BLACK WOMEN AS CURATORS, NOT BACKDROPS

At Orange Crush®, Black women are not props.

They are:

• Hosts

• Interviewers

• DJs

• Creators

• Vendors

• Decision-makers

Whether in music, media, fashion, nightlife, or education, Orange Crush® treats Black women as architects of the experience, not decorations inside it.

This distinction matters.

🧠 WHY THIS APPROACH WORKS

Because culture feels when it’s being respected — and when it’s being used.

Orange Crush® chooses:

• Collaboration over exploitation

• Visibility over tokenism

• Power over performative inclusion

That’s why Atlanta responds.

🔑 ATLANTA CULTURE CANNOT EXIST WITHOUT BLACK WOMEN

Take away:

• HBCU Black women

• Media professionals

• Influencers

• Nightlife leaders

And Atlanta culture collapses.

Orange Crush® doesn’t take that for granted — it builds around it.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party

• Sat, April 18 – Tybee Public Beach Day + ABC After Party + Crush Interviews

• Sun, April 19 – CrushTheBlock + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 30–31, 2026

• Sat, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sun, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

Orange Crush® Tour doesn’t go viral by accident — it’s fueled by students who live inside the content economy. Atlanta is one of the few cities where college students don’t just consume culture

The Orange Crush® Tour doesn’t go viral by accident — it’s fueled by students who live inside the content economy.

Atlanta is one of the few cities where college students don’t just consume culture — they produce it.

From University of West Georgia (UWG) to University of Georgia (UGA), from Georgia State University (GSU) to Georgia Gwinnett College (GGC) and Clark Atlanta University (CAU), students across metro Atlanta are running cameras, editing clips, managing pages, building brands, and shaping narratives in real time.

Orange Crush® understands something most festivals miss:

Virality lives with students — not agencies.

📱 THE REAL CONTENT PIPELINE (BY SCHOOL)

University of West Georgia (UWG)

UWG students represent the commuter-creator class — students who balance work, school, and side hustles.

They bring:

• Raw, authentic storytelling

• Street-level perspectives

• Relatable, unpolished content that hits hard online

These creators thrive in environments like Orange Crush® where energy isn’t staged — it’s lived.

University of Georgia (UGA)

UGA brings:

• High-volume content creators

• Sports, party, and lifestyle influence

• Strong TikTok and Instagram distribution

UGA students understand scale. When they tap into Orange Crush®, the content doesn’t stay local — it spreads across Georgia and beyond.

Georgia State University (GSU)

GSU is Atlanta’s content capital.

Downtown students live inside:

• Nightlife

• Media

• Events

• Journalism

• Film

• Music

GSU students are often the first to:

• Film events

• Clip interviews

• Capture viral moments

• Flip nightlife into digital storytelling

Orange Crush® gives them real environments to document — not fake backdrops.

Georgia Gwinnett College (GGC)

GGC represents diversity and digital-native fluency.

These students:

• Understand trends early

• Speak multiple cultural languages

• Create content that crosses demographics

Their presence helps Orange Crush® feel inclusive without being forced.

Clark Atlanta University (CAU)

CAU students bring:

• Cultural authority

• Historical awareness

• Artistic confidence

CAU creators don’t just post — they curate narratives. When CAU voices speak, the culture listens.

🎥 WHY ORANGE CRUSH® IS CONTENT-FRIENDLY

Orange Crush® events are intentionally designed to be:

• Visually loud

• Socially dense

• Emotionally charged

• Culturally authentic

That means:

• No over-policing creativity

• No artificial influencer scripts

• No “do it for the camera” moments

Students capture what’s actually happening — and that’s why the clips hit.

🔥 FROM ATLANTA TO THE ENTIRE TOUR

What makes Orange Crush® different is portability.

A student creator who captures Atlanta:

• Can be reposted during Savannah weekends

• Can be featured during Miami Spring Break

• Can gain exposure across Jacksonville stops

Atlanta becomes the content engine, not just a city on the schedule.

🧠 CONTENT = OPPORTUNITY

For students across UWG, UGA, GSU, GGC, and CAU, Orange Crush® offers:

• Portfolio-worthy footage

• Real-world event experience

• Visibility beyond campus

• Access to media, artists, and brands

This is career-aligned culture, not clout chasing.

📲 WHY STUDENTS CONTROL VIRAL MOMENTS

Students understand:

• Timing

• Humor

• Angles

• Sound selection

• Cultural context

That’s why Orange Crush® doesn’t outsource its story — it lets students tell it.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party

• Sat, April 18 – Tybee Public Beach Day + ABC After Party + Crush Interviews

• Sun, April 19 – CrushTheBlock + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 30–31, 2026

• Sat, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sun, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

COLLEGES, HBCUs & THE CULTURE “From Kennesaw to West Georgia to the AUC: How Orange Crush® Speaks to Atlanta’s College Streets”

COLLEGES, HBCUs & THE CULTURE

“From Kennesaw to West Georgia to the AUC: How Orange Crush® Speaks to Atlanta’s College Streets”

Orange Crush® doesn’t chase college culture — it understands it, respects it, and builds with it.

Atlanta’s college scene isn’t one campus — it’s an ecosystem.

From Kennesaw State to Clayton State, from Georgia Gwinnett College to the Atlanta University Center, Atlanta students move differently. Many commute. Many work. Many create culture off-campus, not inside dorms. And Orange Crush® understands that reality better than most festivals ever will.

That’s why the Atlanta leg of the Orange Crush® Tour 2026 is intentionally designed to meet students where culture already lives — in the streets, the pool parties, the pop-ups, the music, and the movement.

🎓 THE COLLEGE MAP (BY NAME, BY REALITY)

Orange Crush® recognizes Atlanta’s real student footprint:

• Kennesaw State University (KSU) — north metro energy, DJs, producers, streetwear creators

• Clayton State University — southside culture, real-life hustlers, entrepreneurs

• Georgia Gwinnett College (GGC) — diverse creatives, content makers, social media natives

• Georgia State University (GSU) — downtown culture, nightlife crossover, media students

• Spelman College — Black women leadership, culture-shaping voices

• Morehouse College — legacy, leadership, cultural authority

• Clark Atlanta University (CAU) — music, arts, business, media innovation

These aren’t just schools — they’re culture generators.

🧠 WHY ORANGE CRUSH® CONNECTS WITH ATL STUDENTS

Orange Crush® doesn’t market at students — it builds with them.

Students across KSU, Clayton State, GGC, and the AUC are:

• DJs

• Designers

• Videographers

• Stylists

• Influencers

• Entrepreneurs

• Event promoters

Orange Crush® creates real pathways, not just wristbands:

• Performance exposure

• Interview features (Crush Interviews)

• Content creation opportunities

• Vendor & pop-up access

• Brand-building experience tied to a national tour

This is career-adjacent culture, not empty partying.

🎧 MUSIC, DJ & CREATOR PIPELINE

Atlanta students don’t wait for permission — they upload, mix, design, and shoot.

Orange Crush® taps into that energy by:

• Giving college DJs real crowds

• Featuring student creatives in tour content

• Connecting Atlanta talent to Savannah, Miami, and Jacksonville stops

• Offering visibility beyond one city or one night

For many students, Orange Crush® becomes the first professional-scale platform they touch.

🏊🏽‍♂️ THE ATLANTA POOL PARTIES: NEUTRAL GROUND

The Crush® Atlanta Pool Party Pt 1 & Pt 2 (May 30–31, 2026) are intentionally off-campus.

Why?

Because Atlanta culture doesn’t live behind gates — it moves.

These pool parties create neutral ground where:

• KSU meets CAU

• Clayton State meets Spelman

• GGC meets GSU

• Street creatives meet campus leaders

Private locations (released only to ticket holders) protect exclusivity while allowing culture to flow freely — safely, intentionally, and at scale.

📲 CONTENT, CLOUT & REAL VISIBILITY

Atlanta students are the engine behind social media virality.

Every Orange Crush® Atlanta activation is built to produce:

• Interview clips

• TikTok moments

• IG Reels

• Street-style photography

• Creator-led storytelling

Students don’t just attend — they document, remix, and broadcast the experience to their own networks.

That’s how Orange Crush® expands organically, without fake hype.

💼 CULTURE → OPPORTUNITY

Orange Crush® understands that many Atlanta students are:

• Paying tuition

• Supporting families

• Building brands early

• Learning business in real time

Through:

• Vendor opportunities

• Streetwear markets

• Media access

• Orange Crush University tie-ins

Atlanta students aren’t just partying — they’re positioning themselves.

This is culture with economic intention.

🔑 WHY ATLANTA COLLEGES MATTER TO ORANGE CRUSH®

Atlanta colleges shape:

• Sound

• Style

• Slang

• Social media trends

• Entrepreneurial hustle

By intentionally naming, respecting, and engaging KSU, Clayton State, GGC, GSU, Spelman, Morehouse, and CAU, Orange Crush® shows it’s not guessing — it’s grounded.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party

• Sat, April 18 – Tybee Public Beach Day + ABC After Party + Crush Interviews

• Sun, April 19 – CrushTheBlock + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 30–31, 2026

• Sat, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sun, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

• Fri–Sun – Jax Beach activations + CRUSH The Block 2

From the Streets to the Campuses: How Orange Crush® Connects Atlanta’s Culture, Colleges, and Creators” Atlanta isn’t just a stop on the Orange Crush® Tour — it’s where street culture, college energy

From the Streets to the Campuses: How Orange Crush® Connects Atlanta’s Culture, Colleges, and Creators”

Atlanta isn’t just a stop on the Orange Crush® Tour — it’s where street culture, college energy, and industry power collide.

Atlanta has always been the engine of Southern culture. From the streets that birthed legends to the campuses that shape the next generation, the city doesn’t follow trends — it creates them. That’s why Orange Crush® isn’t just throwing parties in Atlanta. It’s tapping into the city’s cultural bloodstream.

For Orange Crush® Tour 2026, Atlanta serves as a cultural bridge — connecting street energy, college influence, independent artists, DJs, entrepreneurs, and media into one unified platform.

🔥 THE STREETS: WHERE CULTURE STARTS

Atlanta’s streets have always been the first stage.

Orange Crush® recognizes that real influence doesn’t come from boardrooms alone — it comes from neighborhoods, creatives, hustlers, and community leaders who shape what’s hot before it ever hits mainstream media.

Through curated DJ lineups, streetwear collaborations, and pop-up activations tied to the Atlanta Pool Party weekends, Orange Crush® creates authentic touchpoints with the city’s underground culture — not exploitation, but elevation.

• DJs with real followings

• Streetwear brands with movement

• Creators with organic reach

• Entrepreneurs with hustle and vision

This is how credibility is built, not bought.

🎓 THE COLLEGES: WHERE ENERGY MULTIPLIES

Atlanta’s colleges and HBCUs aren’t just schools — they’re cultural accelerators.

With institutions like Clark Atlanta University, Spelman College, Morehouse College, Georgia State University, and Georgia Tech, the city is packed with young creatives, tastemakers, and future industry leaders.

Orange Crush® connects directly to that energy by:

• Providing performance and DJ exposure

• Creating content opportunities (interviews, showcases, social clips)

• Offering internships, media access, and brand-building platforms

• Bridging entertainment with entrepreneurship and education

This isn’t about partying on campus — it’s about giving college creatives a real platform tied to a nationally recognized brand.

🎧 THE ARTISTS & DJs: PIPELINE, NOT POLITICS

Atlanta has no shortage of talent — what it lacks is fair platforms.

Orange Crush® treats Atlanta as a talent pipeline, not a one-night booking city. Artists and DJs connected to the Atlanta stops gain:

• Visibility across multiple tour cities

• Media features through Crush Interviews

• Performance consideration for future Orange Crush® events

• Social media amplification tied to real audiences

This builds long-term value, not just a single appearance.

🏙️ THE EVENTS: POOLSIDE MEETS STREET CULTURE

The Crush® Atlanta Pool Party Pt 1 & Pt 2 (May 30–31, 2026) aren’t just luxury events — they’re cultural convergence points.

These weekends merge:

• Poolside luxury

• Street energy

• College influence

• Industry networking

• Social media visibility

Locations remain private and ticket-holder only, preserving exclusivity while allowing culture to move freely inside a controlled, high-quality environment.

📲 MEDIA, CONTENT & SOCIAL CLOUT

Atlanta is a media machine, and Orange Crush® uses it intentionally.

Every Atlanta activation is designed to produce:

• Interview content

• Behind-the-scenes footage

• Viral social clips

• Magazine-ready photography

• Artist and DJ spotlights

This content feeds:

• Instagram

• TikTok

• YouTube

• Digital magazines

• Press outlets

Atlanta doesn’t just attend Orange Crush® — it broadcasts it.

💼 ENTREPRENEURSHIP & OPPORTUNITY

Orange Crush® also brings business education and access into the mix.

Through vendor opportunities, brand collaborations, and connections to Orange Crush University, Atlanta creatives aren’t just partying — they’re:

• Learning brand monetization

• Building real portfolios

• Gaining access to sponsors and media

• Turning culture into income

This is where culture meets ownership.

🧠 WHY ATLANTA MATTERS TO ORANGE CRUSH®

Atlanta is:

• Where trends are born

• Where youth culture lives

• Where college energy fuels creativity

• Where the streets and the industry intersect

By grounding its Atlanta presence in authentic culture, education, and opportunity, Orange Crush® doesn’t just host events — it cements legacy.

🍊 ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Fri, March 13 – CRUSH® Kickoff Party @ TBA

• Sat, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sun, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Fri, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Sat, April 11 – CRUSH® After Party @ Henry St Bistro

• Sun, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thu, April 16 – CrushTheMic Artist Showcase & Audition @ Henry St Bistro

• Fri, April 17 – StreetWear Market + Freaknik ’26 After Party @ Henry St Bistro

• Sat, April 18 – Tybee Public Beach Day + ABC After Party @ Henry St Bistro + Crush Interviews

• Sun, April 19 – CrushTheBlock @ 258 Linda Loop SE, Allenhurst, GA + Stripper Party

Atlanta Pool Party – Pt 1 & Pt 2 – May 30–31, 2026

• Sat, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sun, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

• Fri, June 19 – Jax Beach Public Beach Day + After Party

• Sat, June 20 – Jax Beach Public Beach Day + After Party

• Sun, June 21 – CRUSH The Block 2

The Orange Crush® Tour 2026 brings two consecutive weekends of high-energy music, curated events, and cultural activations to Savannah, Tybee, and Allenhurst. These weekends are not just about parties

From historic streets to coastal beaches, Orange Crush® delivers music, culture, VIP experiences, and community impact across two unforgettable weekends in Savannah, Tybee, and Allenhurst.

The Orange Crush® Tour 2026 brings two consecutive weekends of high-energy music, curated events, and cultural activations to Savannah, Tybee, and Allenhurst. These weekends are not just about parties—they are full-scale festival experiences, combining live performances, exclusive VIP experiences, artist showcases, community engagement, and merchandise opportunities.

Weekend 1: April 9–12, 2025

Friday, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• The festival launches in Savannah with a high-energy kickoff party, featuring top DJs, immersive lighting, and interactive experiences.

• VIP guests enjoy premium seating, bottle service, and early access to merchandise.

• Merch includes limited edition Orange Crush® apparel and collectible drops exclusive to the Savannah event.

Saturday, April 11 – CRUSH® After Party @ Henry St Bistro

• After the main event, the After Party keeps the energy high with late-night music, surprise performances, and exclusive VIP lounges.

• Sponsors activate branded spaces, offering drinks, swag, and interactive experiences to attendees.

Sunday, April 12 – Crush Interviews @ Henry St Bistro

• The Crush Interviews provide a behind-the-scenes look at festival talent, highlighting DJs, performers, and emerging artists.

• Fans gain insight into the creative process and festival production, with content shared across social media and press outlets.

Weekend 2: April 16–19, 2025 – Orange Crush® Reloaded

Thursday, April 16 – CrushTheMic Artist Showcase & Audition @ Henry St Bistro (1308 Montgomery St)

• A platform for emerging talent, giving local and regional artists a chance to showcase skills for potential inclusion in future Orange Crush® events.

• Judges and festival insiders provide feedback, creating press-worthy content and social media clips.

Friday, April 17 – StreetWear Market & Freaknik ’26 After Party @ Henry St Bistro

• StreetWear Market (3 PM – 9 PM): Local vendors and artists showcase apparel, collectibles, and lifestyle products.

• Freaknik ’26 After Party (10 PM – 3 AM): Curated nightlife experience with DJs, VIP sections, and branded activations.

• Merchandise drops coincide with market hours for maximum revenue.

Saturday, April 18 – Tybee Public Beach Day & ABC After Party @ Henry St Bistro

• Public Beach Day (1 PM – 6 PM): Fans enjoy music, beach games, and interactive festival zones.

• ABC (AnythingButtClothes ’26) After Party (10 PM – 3 AM): Exclusive nighttime experience at Henry St Bistro, combining performance, VIP access, and photo-worthy moments.

• Crush Interviews capture the artist perspective and weekend highlights, producing shareable content for social media and magazine features.

Sunday, April 19 – CrushTheBlock @ 258 Linda Loop SE, Allenhurst, GA

• Full-day street festival featuring Car & Bike Shows, Trail Ride, Pool Party, Vendor Village, and BunsAndBasketball.

• Adult entertainment Stripper Party (11 PM – Until) adds premium, high-margin VIP content.

• Local vendors, sponsors, and merch booths provide multiple revenue streams.

Revenue & Activation Highlights Across Both Weekends:

• Tickets & VIP Bundles: Early access, premium experiences, mansion & venue upgrades

• Merchandise: City-specific drops, festival apparel, collectible items

• Sponsorship & Vendors: Local partnerships for beverages, apparel, tech, and lifestyle brands

• Social Media & Press: Real-time coverage, influencer content, behind-the-scenes interviews

• Community & Education: Orange Crush University workshops, veteran programs, artist development

These weekends exemplify Orange Crush®’s ability to combine music, culture, community, and business, making Savannah and Tybee a must-attend hub for fans, sponsors, and media.

ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Friday, March 13 – CRUSH® Kickoff Party @ TBA

• Saturday, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sunday, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Friday, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Saturday, April 11 – CRUSH® After Party @ Henry St Bistro

• Sunday, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thursday, April 16 – CrushTheMic Artist Showcase & Audition @ Henry St Bistro (1308 Montgomery St)

• Friday, April 17 – StreetWear Market, 3 PM – 9 PM; Freaknik ’26 After Party, 10 PM – 3 AM @ Henry St Bistro

• Saturday, April 18 – Tybee Public Beach Day, 1 PM – 6 PM; ABC (AnythingButtClothes ’26) After Party, 10 PM – 3 AM @ Henry St Bistro; Crush Interviews

• Sunday, April 19 – CrushTheBlock, 11 AM – 10 PM @ 258 Linda Loop SE, Allenhurst, GA; Stripper Party, 11 PM – Until

Atlanta Pool Party – Pt 1 & 2 – May 24-31, 2026

• Sunday , May 24– Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Saturday , May 30 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

• Friday, June 19 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Saturday, June 20 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Sunday, June 21 – CRUSH The Block 2 @ TBD

Orange Crush® Miami Spring Break 2026: Mansion, Yacht, and Exclusive VIP Experiences” The Orange Crush® Tour takes over Miami with luxury parties, curated VIP experiences, and high-energy beach bash

Orange Crush® Miami Spring Break 2026: Mansion, Yacht, and Exclusive VIP Experiences”

The Orange Crush® Tour takes over Miami with luxury parties, curated VIP experiences, and high-energy beach activations during the ultimate Spring Break weekend.

Miami Spring Break has never seen anything like the Orange Crush® Tour 2026. From March 13–16, 2026, the festival transforms the city into a hub of music, luxury, and lifestyle activations, delivering VIP mansion parties, yacht experiences, beach merch tents, and curated nightlife events.

The CRUSH® Kickoff Party on Friday, March 13, sets the tone for the weekend. Guests experience exclusive performances, premium drinks, and an immersive festival atmosphere, priming attendees for the high-energy experiences to follow.

Saturday, March 14, is the CRUSH® Mansion Pool Party, an ultra-exclusive event where location details are revealed only to ticket holders. The mansion becomes a curated entertainment playground, featuring DJs, VIP sections, merch sales, and social media-ready moments designed to go viral.

Sunday, March 15, caps the weekend with the CRUSH® Yacht Party. Attendees enjoy a sunset-to-midnight luxury cruise, live music, and VIP networking opportunities. These events are perfect for influencers, media coverage, and content capture, amplifying the festival’s reach beyond the physical attendees.

The Miami weekend also features beach-side merch activations, allowing fans to purchase limited edition Orange Crush® merchandise and exclusive VIP bundles. Together, these activations drive maximum revenue, social media engagement, and brand visibility.

Revenue & Engagement Highlights:

• VIP Tickets & Bundles: Mansion and yacht passes, early access, private meet & greets

• Merchandise: Limited Miami Spring Break drops, on-site tents, QR codes for online purchase

• Social Media: Influencer collaborations, Instagram/TikTok content, press coverage

• Exclusive Experiences: Mansion, yacht, and beach activations designed for shareable content

ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Friday, March 13 – CRUSH® Kickoff Party @ TBA

• Saturday, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of to ticket holders)

• Sunday, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Friday, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Saturday, April 11 – CRUSH® After Party @ Henry St Bistro

• Sunday, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thursday, April 16 – CrushTheMic Artist Showcase & Audition @ Henry St Bistro (1308 Montgomery St)

• Friday, April 17 – StreetWear Market, 3 PM – 9 PM; Freaknik ’26 After Party, 10 PM – 3 AM @ Henry St Bistro

• Saturday, April 18 – Tybee Public Beach Day, 1 PM – 6 PM; ABC (AnythingButtClothes ’26) After Party, 10 PM – 3 AM @ Henry St Bistro; Crush Interviews

• Sunday, April 19 – CrushTheBlock, 11 AM – 10 PM @ 258 Linda Loop SE, Allenhurst, GA; Stripper Party, 11 PM – Until

Atlanta Pool Party – Pt 1 & 2 – May 30–31, 2026

• Saturday, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sunday, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

• Friday, June 19 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Saturday, June 20 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Sunday, June 21 – CRUSH The Block 2 @ TBD

SAVANNAH VENUES & LOCAL ACTIVATIONS

The heart of the Orange Crush® Tour beats strongest in Savannah, Tybee, and Allenhurst, where community, culture, and music collide. Key venues like Henry St Bistro and Linda Loop host events that combine live performances, VIP activations, merchandise sales, and civic engagement—all while honoring the festival’s roots.

Fans attending the CRUSH® Kickoff Party (April 10, 2025) at Henry St Bistro are welcomed into an immersive environment of music, style, and curated experiences. The venue supports merchandise booths, VIP sections, and interactive spaces for fan engagement, giving attendees a fully branded Orange Crush® experience.

The Crush Interviews on April 12 and April 18, 2025 showcase the behind-the-scenes artistry, featuring DJs, performers, and emerging talent. These interviews capture the energy, preparation, and creative process, turning local talent into nationally recognized artists.

On April 16, 2025, the CrushTheMic Artist Showcase & Audition at Henry St Bistro gives up-and-coming performers a platform to display their talent, compete for recognition, and network with industry insiders. This event is pivotal for building Orange Crush®’s artist roster and generating social media content that amplifies brand visibility.

Beyond music, events at Linda Loop SE in Allenhurst bring community-driven activities like CrushTheBlock Car & Bike Shows, Trail Rides, Pool Parties, Vendor Villages, and BunsAndBasketball (April 19, 2025). These gatherings combine family-friendly fun, lifestyle activations, and exclusive adult experiences—all within a controlled, legally-compliant environment.

Merchandise sales, VIP experiences, and social media content are integrated into each event, ensuring maximum revenue, brand awareness, and cultural impact across all Savannah-area tour stops.

Revenue & Activation Highlights:

• Tickets & VIP Bundles: Early access, premium experiences, behind-the-scenes access

• Merchandise: Limited edition festival drops and artist collaborations

• Sponsorships & Vendors: Local partnerships for beverage, apparel, and lifestyle brands

• Content: Professional photos, social media clips, and media coverage

ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Friday, March 13 – CRUSH® Kickoff Party @ TBA

• Saturday, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sunday, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2025

• Friday, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Saturday, April 11 – CRUSH® After Party @ Henry St Bistro

• Sunday, April 12 – Crush Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2025

• Thursday, April 16 – CrushTheMic Artist Showcase & Audition @ Henry St Bistro (1308 Montgomery St)

• Friday, April 17 – StreetWear Market, 3 PM – 9 PM; Freaknik ’26 After Party, 10 PM – 3 AM @ Henry St Bistro

• Saturday, April 18 – Tybee Public Beach Day, 1 PM – 6 PM; ABC (AnythingButtClothes ’26) After Party, 10 PM – 3 AM @ Henry St Bistro; Crush Interviews

• Sunday, April 19 – CrushTheBlock, 11 AM – 10 PM @ 258 Linda Loop SE, Allenhurst, GA; Stripper Party, 11 PM – Until

Atlanta Pool Party – Pt 1 & 2 – May 30–31, 2026

• Saturday, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sunday, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

• Friday, June 19 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Saturday, June 20 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Sunday, June 21 – CRUSH The Block 2 @ TBD

From Tybee & Savannah Streets to National Spotlight: The Story of Orange Crush® Tour 2026 Veteran-led, culturally-driven, and entrepreneurially unstoppable, the Orange Crush® Tour is redefining ent/cu

When George Ransom Turner III launched the first Orange Crush® Festival, it was more than a party—it was a vision. A vision rooted in Savannah, Georgia, where the streets, culture, and community inspired a festival that blends music, entrepreneurship, and civic impact. Today, the Orange Crush® Tour 2026 spans cities from Savannah to Miami, bringing high-energy performances, VIP experiences, and educational initiatives to tens of thousands of fans.

As a veteran, Turner combines discipline and strategic thinking with a deep understanding of audience culture, creating events that are not only entertaining but operationally precise. Each tour stop is carefully structured to maximize revenue, ensure legal compliance, and foster community engagement, from veteran programs in Savannah to Spring Break activations in Miami.

The tour is also a platform for emerging artists, giving DJs, performers, and creatives the chance to showcase their talent in controlled, high-exposure environments. VIPs and sponsors are treated to curated experiences at mansion events, luxury yacht parties, and exclusive venue activations, providing access, prestige, and content-worthy moments.

With Orange Crush University and Crush Coin educational tie-ins, the tour isn’t just entertainment—it’s a cultural movement, blending music, tech, civic innovation, and lifestyle branding. Turner’s approach ensures that each city benefits both economically and socially, while fans receive experiences that are immersive, aspirational, and unforgettable.

ORANGE CRUSH® 2026 TOUR SCHEDULE

Miami Spring Break – March 13–16, 2026

• Friday, March 13 – CRUSH® Kickoff Party @ TBA

• Saturday, March 14 – CRUSH® Mansion Pool Party, 11 PM – 4 AM (Location released day-of)

• Sunday, March 15 – CRUSH® Yacht Party, 9 PM – Midnight

Savannah / Tybee / Allenhurst – Weekend 1 – April 9–12, 2026

• Friday, April 10 – CRUSH® Kickoff Party @ Henry St Bistro

• Saturday, April 11 – CRUSH® After Party @ Henry St Bistro

• Sunday, April 12 – CRUSH® Interviews (Day) @ Henry St Bistro

Savannah / Tybee / Allenhurst – Weekend 2 (Reloaded) – April 16–19, 2026

• Thursday, April 16 – CrushTheMic Artist Showcase & Audition @ Henry St Bistro (1308 Montgomery St)

• Friday, April 17 – StreetWear Market, 3 PM – 9 PM; Freaknik ’26 After Party, 10 PM – 3 AM @ Henry St Bistro

• Saturday, April 18 – Tybee Public Beach Day, 1 PM – 6 PM; ABC (AnythingButtClothes ’26) After Party, 10 PM – 3 AM @ Henry St Bistro

• Sunday, April 19 – CrushTheBlock, 11 AM – 10 PM @ 258 Linda Loop SE, Allenhurst, GA; Stripper Party, 11 PM – Until

Atlanta Pool Party – Pt 1 & 2 – May 30–31, 2026

• Saturday, May 30 – Crush® Atlanta Pool Party Pt 1 (Location released day-of)

• Sunday, May 31 – Crush® Atlanta Pool Party Pt 2 (Location released day-of)

Jacksonville / Jax Beach Juneteenth – June 19–21, 2026

• Friday, June 19 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Saturday, June 20 – Jax Beach Public Beach Day, 1 PM – 6 PM; After Party @ TBD

• Sunday, June 21 – CRUSH The Block 2 @ TBD

Orange Crush® Tour 2026

🍊

Orange Crush® Miami Spring Break

March 13–16, 2026 | Miami, FL

Four days. One city. One beach. No limits.

Orange Crush® Miami Spring Break is where the 2026 tour officially lights the fuse. Sun all day, turn-up all night, and nothing but top-tier vibes in between. This isn’t just Spring Break — this is luxury mixed with street energy, where influencers, artists, bosses, and real ones collide in the middle of Miami heat. If you outside for real, this is where you start.

🔥

CRUSH® Kickoff Party — Miami

Friday, March 13 | Venue TBA

This is the first shot fired.

The CRUSH® Kickoff Party sets the tone for the entire tour — packed walls, big energy, celebrity faces, and DJs that don’t miss. Everybody pulls up fresh, cameras flashing, motion nonstop. If you wasn’t here, you already behind.

🏊‍♂️

CRUSH® Mansion Pool Party

Saturday, March 14 | 11PM–4AM | Private Location

Late night. Private mansion. No regular vibes allowed.

The CRUSH® Mansion Pool Party is straight exclusivity — invite-only energy, bodies by the pool, luxury everywhere you look. Midnight swims, loud music, bad fits, and viral moments all night long. This is Miami at full throttle.

🛥

CRUSH® Yacht Party

Sunday, March 15 | 9PM–12AM | Miami Marina (TBA)

We take it to the water to close it right.

City lights glowing, music knocking, and nothing but smooth vibes floating through Miami. The CRUSH® Yacht Party is a classy flex — champagne energy, beautiful people, and memories you can’t fake. A perfect send-off to an insane weekend.

🍊

Orange Crush® Weekend 1

April 9–12, 2026 | Savannah, GA

Savannah is home turf.

Weekend 1 is where Orange Crush® roots meet evolution — nightlife, media, culture, and real community all moving together. This is the city tapping back in and showing why CRUSH® energy hits different down south.

🎉

CRUSH® Kickoff Party — Savannah

Friday, April 10 | Henry Street Bistro

Savannah turns all the way up.

The city shows love heavy as CRUSH® takes over Henry Street. Wall-to-wall vibes, nonstop dancing, and that hometown pride in the air. Georgia officially activated.

🌙

CRUSH® After Party

Saturday, April 11 | Henry Street Bistro

No slowing down, no cooling off.

The After Party is pure late-night chaos — louder music, deeper vibes, and a crowd that came to stay outside. If you made it through Friday, Saturday separates the real from the rest.

🎤

CRUSH® Interviews (Day Event)

Sunday, April 12 | Henry Street Bistro

This is where substance meets spotlight.

Artists, entrepreneurs, creators, and culture movers sit down, talk their talk, and build legacy on camera. Content gets captured, stories get told, and brands get elevated.

🍊

Orange Crush® Reloaded — Weekend 2

April 16–19, 2026 | Savannah • Tybee • Allenhurst, GA

Reloaded ain’t a repeat — it’s an upgrade.

This weekend stretches the city limits and turns the whole region up. Street culture, beach vibes, underground talent, and community energy all wrapped into one nonstop run.

🎙

CrushTheMic™ Artist Showcase & Auditions

Thursday, April 16 | Henry Street Bistro

Raw talent, real opportunity.

Independent artists step on stage, grab the mic, and let it fly. This is where careers spark, connections happen, and the next wave gets seen and heard.

👕

Streetwear Market

Friday, April 17 | 3PM–9PM | Henry Street Bistro

Culture on display.

Local and emerging brands pull up with heat — exclusive pieces, fresh designs, and money moving. Fashion, hustle, and creativity all under one roof.

🎶

Freaknik’26

Friday, April 17 | 10PM–3AM | Henry Street Bistro

Old-school inspiration. New-school energy.

Freaknik’26 brings that wild, unapologetic party culture back outside. Loud music, bold fits, and nothing but grown energy all night.

🏖

Tybee Public Beach Day

Saturday, April 18 | 1PM–6PM | Tybee Island

Sun out. Speakers up. Vibes flowing.

Beach day is all about freedom — music in the air, content being shot, people connecting, and Orange Crush® energy taking over the shoreline.

🍑

ABC: AnythingButtClothes’26

Saturday Night | 10PM–3AM | Henry Street Bistro

No rules. All confidence.

ABC is one of the most talked-about nights every year — fearless fashion, wild visuals, and a crowd that understands the assignment. This is CRUSH® after dark.

🚗

CrushTheBlock™

Sunday, April 19 | 11AM–10PM | Allenhurst, GA

This is the heart of the movement.

Cars, bikes, pool parties, vendors, basketball, music — the whole community outside together. CrushTheBlock™ is more than an event, it’s a culture link-up.

Late Night Stripper Party | 11PM – Until | Location TBA

For those who still got energy left.

🍊

Crush® Atlanta Pool Party — Part 1 & 2

May 24-31, 2026 | Atlanta, GA

Atlanta don’t halfway do nothing.

Two days, two pool parties, straight pressure both times. The city shows up, shows out, and makes sure CRUSH® energy stays legendary.

🏊‍♂️

Part 1 — Sunday May 24

Private location. Heavy crowd.

Atlanta tastemakers, artists, and influencers pull up early and set it off.

🏊‍♀️

Part 2 — Saturday May 30

Bigger splash. Bigger vibe.

If Saturday was crazy, Sunday seals it. This is how Atlanta closes chapters.

🍊

Orange Crush® Jax Beach Juneteenth

June 19–21, 2026 | Jacksonville Beach, FL

Culture, freedom, and celebration all weekend long.

Orange Crush® Jax Beach Juneteenth blends beach vibes with purpose — honoring the moment while still enjoying life, music, and togetherness.

🏖

Jax Beach Public Beach Days

Friday & Saturday | 1PM–6PM

Sunshine, sound systems, and unity.

Open-air vibes, music rolling, content being made, and people celebrating together by the water.

🎉

Jax Beach After Parties

Friday & Saturday Night | Venue TBA

When the sun sets, CRUSH® turns up.

Late-night energy, packed rooms, and nonstop celebration.

🔥

CRUSH® The Block — Jacksonville Edition

Sunday, June 21 | Location TBA

One last statement.

The tour closes with community, culture, and full-circle energy — vendors, music, movement, and memories that stick.

Official Trademark Notice

Orange Crush®, CRUSH®, CrushTheBlock™, and CrushTheMic™ are federally protected trademarks and part of the Orange Crush Festival® ecosystem.

🍊 Orange Crush® Tour 2026 — Official Event Summaries & Locations

🍊 Orange Crush® Tour 2026 — Official Event Summaries & Locations

⸻

Orange Crush® Miami Spring Break

📍 Miami, Florida

🗓 March 13–16, 2026

Four days. One city. one Beach. Unlimited momentum.

Orange Crush® Miami Spring Break launches the tour with elite nightlife, luxury environments, and high-profile energy that defines the entire 2026 run.

⸻

🔥 CRUSH® Kickoff Party — Miami

🗓 Friday, March 13, 2026

📍 Venue: TBA (Miami, FL)

The official opening moment of the Orange Crush® Tour.

Packed rooms, celebrity energy, and nonstop motion as Miami sets the tone for what’s coming next.

⸻

🏊‍♂️ CRUSH® Mansion Pool Party

🗓 Saturday, March 14, 2026 | 11:00 PM – 4:00 AM

📍 Private Mansion — Location released day-of to ticket holders

A late-night luxury pool takeover.

Private access, elite crowd, midnight swims, and visual moments that define Orange Crush® exclusivity.

⸻

🛥 CRUSH® Yacht Party

🗓 Sunday, March 15, 2026 | 9:00 PM – 12:00 AM

📍 Miami Marina (Dock Location TBA)

Luxury on the water with city lights surrounding you.

An unforgettable floating celebration to close out Miami Spring Break.

⸻

⸻

Orange Crush® Weekend 1

📍 Savannah, Georgia

🗓 April 9–12, 2026

Savannah is where the culture comes home.

Weekend 1 blends nightlife, media, and movement inside the heart of the city.

⸻

🎉 CRUSH® Kickoff Party — Savannah

🗓 Friday, April 10, 2026

📍 Henry Street Bistro

1308 Montgomery Street, Savannah, GA 31401

Savannah officially taps in.

High-energy kickoff, packed dance floors, and the first major city takeover of Georgia.

⸻

🌙 CRUSH® After Party

🗓 Saturday, April 11, 2026

📍 Henry Street Bistro

1308 Montgomery Street, Savannah, GA 31401

Late-night CRUSH® chaos.

The energy intensifies as artists, creators, and partygoers push the weekend forward.

⸻

🎤 CRUSH® Interviews (Day Event)

🗓 Sunday, April 12, 2026

📍 Henry Street Bistro

1308 Montgomery Street, Savannah, GA 31401

Where stories are told and brands are built.

Artists, entrepreneurs, and influencers sit down for on-camera conversations and media moments.

⸻

⸻

Orange Crush® Reloaded — Weekend 2

📍 Savannah • Tybee Island • Allenhurst, Georgia

🗓 April 16–19, 2026

Reloaded is a full regional takeover.

Street culture, beach vibes, music discovery, and community energy across multiple cities.

⸻

🎙 CrushTheMic™ Artist Showcase & Auditions

🗓 Thursday, April 16, 2026

📍 Henry Street Bistro

1308 Montgomery Street, Savannah, GA 31401

Independent artists step into the spotlight for performance, exposure, and opportunity.

⸻

👕 Streetwear Market

🗓 Friday, April 17, 2026 | 3:00 PM – 9:00 PM

📍 Henry Street Bistro (Indoor & Outdoor)

1308 Montgomery Street, Savannah, GA 31401

Emerging brands, exclusive merch, and culture-driven fashion experiences.

⸻

🎶 Freaknik’26

🗓 Friday, April 17, 2026 | 10:00 PM – 3:00 AM

📍 Henry Street Bistro

1308 Montgomery Street, Savannah, GA 31401

⸻

🏖 Tybee Public Beach Day

🗓 Saturday, April 18, 2026 | 1:00 PM – 6:00 PM

📍 Tybee Island Public Beach

Tybee Island, GA (Public Beach Access Areas)

Sun, music, content creation, and collective celebration by the ocean.

⸻

🍑 ABC: AnythingButtClothes’26

🗓 Saturday, April 18, 2026 | 10:00 PM – 3:00 AM

📍 Henry Street Bistro

1308 Montgomery Street, Savannah, GA 31401

Bold fashion. Confident energy.

One of the most visually iconic nights of the entire tour.

⸻

🚗 CrushTheBlock™

🗓 Sunday, April 19, 2026 | 11:00 AM – 10:00 PM

📍 258 Linda Loop SE

Allenhurst, GA 31301

A full-scale community celebration featuring:

Cars • Bikes • Pool Party • Vendor Village • Basketball • Music • Movement

🌙 Late Night Stripper Party

🕚 11:00 PM – Until

📍 Location TBA

⸻

⸻

Crush® Atlanta Pool Party — Part 1 & Part 2

📍 Atlanta, Georgia

🗓 May 30–31, 2026

Two days. Two pool parties. One city that never misses.

⸻

🏊‍♂️ Crush® Atlanta Pool Party – Part 1

🗓 Saturday, May 30, 2026

📍 Private Pool Venue — Location released day-of to ticket holders

Atlanta’s tastemakers pull up heavy for Crush® Day 1.

⸻

🏊‍♀️ Crush® Atlanta Pool Party – Part 2

🗓 Sunday, May 31, 2026

📍 Private Pool Venue — Location released day-of to ticket holders

The finale splash. Bigger crowd. Higher energy.

⸻

⸻

Orange Crush® Jax Beach Juneteenth

📍 Jacksonville Beach, Florida

🗓 June 19–21, 2026

Culture. Community. Celebration. Freedom.

⸻

🏖 Jax Beach Public Beach Days

🗓 Friday & Saturday | June 19–20, 2026 | 1:00 PM – 6:00 PM

📍 Jacksonville Beach Public Beach

Jacksonville Beach, FL (Public Beach Access Areas)

Music, content creation, and collective Juneteenth celebration.

⸻

🎉 Jax Beach After Parties

🗓 Friday & Saturday Night

📍 Venue TBA — Jacksonville, FL/Jacksonville Beach FL

Late-night CRUSH® energy after sunset.

⸻

🔥 CRUSH® The Block — Jacksonville Edition

🗓 Sunday, June 21, 2026

📍 Location TBA — Jacksonville, FL

The final statement of the Orange Crush® Tour 2026.

Community meets culture one last time.

⸻

Official Trademark Notice

Orange Crush®, CRUSH®, CrushTheBlock™, and CrushTheMic™ are federally protected trademarks and part of the Orange Crush Festival® ecosystem.

Orange Crush Festival® Presents: The Official Orange Crush® Tour 2026

Orange Crush Festival®

Presents: The Official Orange Crush® Tour 2026

Orange Crush® Miami Spring Break 2026

📍 Miami, Florida

🗓 March 13–16, 2026

Friday | March 13

🔥 CRUSH® Kickoff Party

📍 Location: TBA

Saturday | March 14

🏊‍♂️ CRUSH® Mansion Pool Party

🕚 11:00 PM – 4:00 AM

📍 Location released day-of to ticket holders

Sunday | March 15

🛥 CRUSH® Yacht Party

🕘 9:00 PM – 12:00 AM

Orange Crush® – Weekend 1

📍 Savannah, Georgia

🗓 April 9–12, 2026

Friday | April 10

🎉 CRUSH® Kickoff Party

📍 Henry Street Bistro

Saturday | April 11

🌙 CRUSH® After Party

📍 Henry Street Bistro

Sunday | April 12

🎤 CRUSH® Interviews (Day Event)

📍 Henry Street Bistro

Orange Crush® Reloaded – Weekend 2

📍 Savannah • Tybee Island • Allenhurst, Georgia

🗓 April 16–19, 2026

Thursday | April 16

🎙 CrushTheMic™ Artist Showcase & Auditions

📍 Henry Street Bistro

1308 Montgomery St, Savannah, GA

Friday | April 17

👕 Streetwear Market | 3:00 PM – 9:00 PM

🎶 Freaknik’26 | 10:00 PM – 3:00 AM

📍 Henry Street Bistro (Indoor / Outdoor)

Saturday | April 18

🏖 Tybee Public Beach Day | 1:00 PM – 6:00 PM

🍑 ABC: AnythingButtClothes’26 | 10:00 PM – 3:00 AM

🔥 After Party

📍 Henry Street Bistro

Sunday | April 19

🚗 CrushTheBlock™ | 11:00 AM – 10:00 PM

• Car & Bike Show

• Trail Ride

• Pool Party

• Vendor Village

• Buns & Basketball

📍 258 Linda Loop SE, Allenhurst, GA

🌙 Late Night Stripper Party | 11:00 PM – Until

Crush® Atlanta Pool Party – Part 1 & Part 2

📍 Atlanta, Georgia

🗓 May 30–31, 2026

Saturday | May 30

🏊‍♂️ Crush® Atlanta Pool Party – Part 1

📍 Location released day-of to ticket holders

Sunday | May 31

🏊‍♀️ Crush® Atlanta Pool Party – Part 2

📍 Location released day-of to ticket holders

Orange Crush® Jax Beach Juneteenth 2026

📍 Jacksonville Beach, Florida

🗓 June 19–21, 2026

Friday | June 19

🏖 Jax Beach Public Beach Day | 1:00 PM – 6:00 PM

🎉 After Party | 📍 TBA

Saturday | June 20

🏖 Jax Beach Public Beach Day | 1:00 PM – 6:00 PM

🎉 After Party | 📍 TBA

Sunday | June 21

🔥 CRUSH® The Block – Jacksonville Edition

📍 TBA

Official Notice

Orange Crush®, CRUSH®, CrushTheBlock™, and CrushTheMic™ are federally protected trademarks and part of the official Orange Crush Festival® ecosystem.

Orange Crush® Tour 2026

Orange Crush Festival®

Presents

Orange Crush® Tour 2026

_____

Orange Crush® Miami Spring Break

March 13-16, 2026

Friday - CRUSH® Kickoff Party @ TBA

Saturday - CRUSH® Mansion Pool Party 11p-4a

*Location release day of to Ticket Holders*

Sunday - CRUSH® Yacht Party 9p-midnight

_____

Orange Crush®

Weekend 1 April 9-12, 2026

Friday - APRIL 10

CRUSH® KICKOFF PARTY

Main Event (Kickoff) @ Henry St Bistro

Saturday - APRIL 11

CRUSH® AFTER PARTY

Main Event (Night) @ Henry St Bistro

Sunday - APRIL 12

CRUSH® INTERVIEWS

Main Event (Day) @ Henry St Bistro

____

Orange Crush® Reloaded

Weekend 2 April 16-19, 2026

Thursday - CrushTheMic Artist Showcase & Audition @ Henry Street Bistro

(1308 Montgomery St)

Friday - APRIL 17

StreetWear Market 3p-9p

(Freaknik’26) (inside/outside) 10p-3a

@ Henry Street Bistro

(1308 Montgomery St)

Saturday - APRIL 18

Tybee Public Beach Day 1p-6p

ABC (AnythingButtClothes’26) 10p-3a

After Party @ Henry St Bistro

(1308 Montgomery St)

Sunday - APRIL 19

CrushTheBlock 11a-10p

Car&BikeShow + Trail Ride + Pool Party + Vendor Village + BunsAndBasketball

258 Linda Loop SE, Allenhurst GA

+ Stripper Party 11p-Until

_____

Crush® Atlanta Pool Party Pt 1 & 2

May 24-31

Saturday - MAY 30

Crush® Atlanta Pool Party Pt 2

*Location release day of to Ticket Holders*

Sunday - MAY 24

Crush® Atlanta Pool Party Pt 1

*Location release day of to Ticket Holders*

_______

Orange Crush® Jax Beach Juneteenth

June 19-21, 2026

Friday - JUNE 19

Jax Beach Public Beach Day 1a-6p

After Party @

Saturday - JUNE 20

Jax Beach Public Beach Day 1a-6p

After Party @

Sunday - JUNE 21

CRUSH THE BLOCK 2 @ TBD

The official Orange Crush® Festival 2026 Tour includes multiple events across several cities from March to June. Tybee & Savannah are over two weekends in April. Miami in March, JaxBeach June

The official Orange Crush® Festival 2026 Tour includes multiple events across several cities from March to June. The core festival events on Tybee Island and Savannah are scheduled over two weekends in April. 

Official 2026 Orange Crush® Tour Schedule

• March 13–16, 2026: OrangeCrush® Miami Spring Break in South Beach, Miami, FL.

• April 10–12, 2026: Orange Crush Festival® Tybee/Savannah Weekend 1 on Tybee Island & Savannah, GA, with a free public beach bash on Saturday, April 11.

• April 17–19, 2026: Orange Crush Festival® Tybee/Savannah Weekend 2/Crush Reloaded™ on Tybee Island, Savannah, & Allenhurst, GA. This includes a beach bash on April 18.

• April 19, 2026: Crush The Block™ Finale in Allenhurst, GA, featuring a car show, concerts, and motorsports experiences.

• May 24-31, 2026: CRUSH ATLANTA® Pool Party Pt 1 & 2 in Atlanta, GA.

• June 19–21, 2026: OrangeCrush® Jax Beach in Jacksonville Beach, FL, which is part of a historic Juneteenth celebration with an all-day beach bash on Saturday, June 20. 

For more specific event details and to purchase tickets, visit the official website at OrangeCrushTickets.com. 

Orange Crush® 2026 Tour (Official, Permitted & Trademarked)

Orange Crush® 2026 Tour (Official & Trademarked)

• March 13–16 – Orange Crush® Miami Spring Break

• April 9–13 – Orange Crush Festival® Weekend 1

• April 16–19 – Orange Crush Festival® Weekend 2 / Crush Reloaded™

• May 24-31 – CRUSH Atlanta® Pool Parties

• June 19–21 – OrangeCrush® Jax Beach Juneteenth

Orange Crush® 2026 Tour (Official, Permitted & Trademarked)

Orange Crush® 2026 Tour (Official & Trademarked)

• March 13–16 – Orange Crush® Miami Spring Break

• April 9–13 – Orange Crush Festival® Weekend 1

• April 16–19 – Orange Crush Festival® Weekend 2 / Crush Reloaded™

• May 24-31 – CRUSH Atlanta® Pool Parties

• June 19–21 – OrangeCrush® Jax Beach Juneteenth

Full Orange Crush® 2026 Tour Schedule:

OrangeCrush® Atlanta Weekender – May 30 & May 31, 2026

Location: Atlanta, Georgia

Trademark Owner: Orange Crush® • Orange Crush Festival® • Orange Crush University™

THE ATLANTA TAKEOVER: THE CULTURAL CAPITAL OF THE SOUTHEAST HOSTS ORANGECRUSH®

OrangeCrush® Atlanta Weekender is where HBCU energy, nightlife power, creator culture, and the official Orange Crush® brand collide in a two-day super-event that blends community uplift, student programming, day parties, and citywide activation zones.

Atlanta is one of the most important stops of the entire national tour—both historically and culturally—and the 2026 lineup reflects that.

DATES

Saturday, May 30, 2026

Sunday, May 31, 2026

CORE EVENTS & ACTIVATIONS

🔶 1. The Atlanta Mega Day Party Series

Hosted at premier venues across Midtown and Downtown, featuring:

• Major artists, DJs, and surprise celebrity guests

• Hip-hop and R&B performance sets

• Brand sponsor lounges (beverages, tech partners, apparel)

• VIP Rapid-Entry Pass (Atlanta Exclusive)

• Creator filming pits + influencer photo zones

OrangeCrush® remains the leader in blending nightlife culture with daytime festival energy.

🔶 2. HBCU Student + Alumni Mixer

A signature Orange Crush University™ activation designed for:

• Students from Clark Atlanta, Spelman, Morehouse, Georgia State, and Georgia Tech

• Alumni networking tables

• Career booth partners: Veterans programs, entrepreneurship, media, production, tech

• Scholarship announcements tied directly to Atlanta community schools

This is the only official HBCU-facing programming associated with Orange Crush® in Atlanta.

🔶 3. The Atlanta Creator House

A massive content-driven activation featuring:

• Indoor + outdoor sets

• Festival-branded walls

• Media teams capturing professional-grade viral footage

• Brand collab drops

• Creator meet-and-greets

• “CRUSH Stories” documentary interviews

This continues the 2026 push to document and elevate youth voices nationwide.

🔶 4. The OrangeCrush® Atlanta Block Cruise

Not a parade—an organized community movement route with:

• Car clubs, bike groups, and culture influencers

• Drone content capture (licensed and compliant)

• On-foot crowds with safety marshals and security protocol partners

• Streetwear pop-ups along designated zones

Orange Crush® maintains its long-standing “Safety First, Culture First” policy through coordinated partners and planning.

🔶 5. Nightlife Takeover – Dual Venue Format

Two official nightlife events—May 30 & May 31—featuring:

• Top DJs, surprise guests, celebrity hosts

• Bottle presentations featuring Orange Crush® lighting + LED branding

• High-end VIP sections

• Atlanta-based artist spotlights

• After-hours safe transport partnerships

This is the ONLY nightlife affiliated with the real Orange Crush® brand.

CITY PARTNERSHIPS & ECONOMIC IMPACT

Atlanta Weekender historically brings:

• $3–5 million weekend economic impact

• 60–90 local vendors

• 14–20 media partners

• 2,000+ hospitality jobs supported per weekend

• 20,000–35,000 visitor movements

• Multi-university reach across the Southeast

As always, Orange Crush® is a federally registered, veteran-owned brand—operated with compliance, planning, and public benefit programs.

THE OFFICIAL POSITIONING OF ATLANTA WITHIN THE TOUR

Atlanta is one of the anchor markets of the 2026 national tour.

Its purpose is to:

• Unite HBCU energy with major-city platforms

• Showcase entrepreneurship and tech innovation

• Expand Orange Crush University™ programming

• Push student safety, education, and opportunity

• Strengthen brand visibility before festival season peaks in April 2027

Atlanta remains one of the pillars of the Orange Crush® national brand strategy.

Full Orange Crush® 2026 Tour Schedule:

• March 13–16, 2026: Orange Crush® Miami Spring Break (South Beach, FL)

• April 9–13, 2026: Orange Crush Festival® Weekend 1 (Tybee Island & Savannah, GA)

• April 16–19, 2026: Orange Crush Festival® Weekend 2 / Crush Reloaded™ (Tybee Island, Savannah & Allenhurst, GA)

• May 30 & 31, 2026: CRUSH Atlanta® Pool Parties Pt 1 & 2 (Atlanta, GA)

• June 19–21, 2026: OrangeCrush® Jax Beach (Jacksonville Beach, FL)

This is the only official, trademarked, authorized Orange Crush® tour — created, led, and owned by PartyPlugMikey™.

THE TRUTH ABOUT ORANGE CRUSH®: SETTING THE RECORD STRAIGHT ON THE NATION’S MOST MISUNDERSTOOD FESTIVAL Official Orange Crush® 2026 Tour Schedule The official Orange Crush® 2026 Tour

THE TRUTH ABOUT ORANGE CRUSH®: SETTING THE RECORD STRAIGHT ON THE NATION’S MOST MISUNDERSTOOD FESTIVAL

Official Orange Crush® 2026 Tour Schedule

The official Orange Crush® 2026 Tour is a series of Spring Break and summer events across the Southeast, officially sanctioned and trademarked by the organizer, PartyPlugMikey™.

Full Orange Crush® 2026 Tour Schedule:

• March 13–16, 2026: Orange Crush® Miami Spring Break (South Beach, FL) – The national opener event.

• April 9–13, 2026: Orange Crush Festival® Weekend 1 (Tybee Island & Savannah, GA) – The historic HBCU Spring Break experience.

• April 16–19, 2026: Orange Crush Festival® Weekend 2 / Crush Reloaded™ (Tybee Island, Savannah & Allenhurst, GA) – The festival aftermath and finale events.

• May 30 & 31, 2026: CRUSH Atlanta® Pool Parties Pt 1 & 2 (Atlanta, GA) – Summer kickoff pool parties.

• June 19–21, 2026: OrangeCrush® Jax Beach (Jacksonville Beach, FL) – A Juneteenth weekend celebration and tour closer.

Visit OrangeCrushFestival.net for verified schedules, tickets, and updates.

THE TRUTH ABOUT ORANGE CRUSH®

How Media Myths, Copycats, and Miscommunication Created Confusion — and How the REAL Owner Took Control

For years, Orange Crush® has been talked about more than it has ever been understood.

A lot of voices.

A lot of rumors.

A lot of misinformation.

Yet only one of those voices has ever been the truth:

The voice of the official trademark owner, PartyPlugMikey™.

This article exists to make that truth undeniable.

Myth #1: “Orange Crush Doesn’t Have an Official Organizer.”

FALSE.

The official organizer is the federal trademark holder, PartyPlugMikey™, the only person with legal rights to create, manage, or authorize any Orange Crush® event in the United States.

The United States Patent & Trademark Office recognizes:

• Orange Crush®

• Orange Crush Festival®

• CRUSH Atlanta®

• OrangeCrush® Jax Beach

• Crush Reloaded™

• Orange Crush University™

No social media page.

No promoter.

No city government.

No unofficial group.

No individual.

Only the trademark owner holds the rights.

Myth #2: “Anybody Can Use the Orange Crush Name.”

FALSE.

Unauthorized use of the name is illegal and enforceable on federal grounds.

The trademark system exists to:

• Protect brands

• Prevent confusion

• Ensure safety

• Maintain quality

• Uphold accountability

• Stop counterfeits and imitations

• Guarantee clear communication with the public

When a name becomes famous, everyone tries to imitate it — until there is a legal structure behind it.

Now there is.

And misinformation stops here.

Myth #3: “The Event Is Unorganized.”

FALSE.

It was unorganized before it became officially owned.

Now?

Now there is:

• Professional route planning

• Shuttle systems

• Multi-agency coordination

• Traffic engineering

• Public safety partnerships

• Tourism-based event modeling

• EMS & first responder deployment

• Crowd-control infrastructure

• Noise management

• City and county liaison teams

• University outreach

• Community impact audits

• Economic development reports

• Veteran-owned executive leadership

• A full nonprofit arm (Orange Crush University™)

What used to be a “crowd” is now a structured festival tour moving from city to city — legally protected and operationally controlled.

Myth #4: “The Festival Just Pops Up.”

FALSE.

The festival used to “pop up” because it had no owner.

Now it is a registered, organized, and strategic multi-city tour with a consistent annual cycle.

Each event is planned months in advance with:

• Insurance

• Permits

• Legal documentation

• Law enforcement coordination

• Medical coverage

• Traffic plans

• Risk management

• University systems

• Operational staffing

• Local business partnerships

• Verified dates

• Verified venues

• Trademark enforcement

• Official ticketing platforms

This is the opposite of spontaneous.

It is intentional, professional, and protected.

Myth #5: “The Media Knows the Story.”

FALSE.

Local news outlets rarely interview the right person — the actual owner.

Instead, they talk to:

• Random attendees

• Local residents

• City critics

• Unaffiliated promoters

• People with incorrect information

• Individuals not involved in planning

This creates confusion and misinformation that unfairly shapes public opinion.

The only accurate source is the official owner —

PartyPlugMikey™ and OrangeCrushFestival.net.

This article corrects the record.

THE REALITY: ORANGE CRUSH® IS A STRUCTURED, LEGALLY PROTECTED, CULTURE-DRIVEN TOUR

2026 marks the first year the public finally sees the truth:

Orange Crush® is no longer a runaway event — it is a trademarked cultural empire.

That transformation was intentional:

• To protect the culture

• To honor HBCU heritage

• To keep students safe

• To bring economic impact to cities

• To elevate young Black travel culture

• To organize something that was previously unorganized

And most importantly, to ensure the history and legacy of Orange Crush® are preserved — not stolen, diluted, or misrepresented.

This is the truth.

This is the narrative.

This is the official record.

Closing With the Official Orange Crush® 2026 Tour Schedule

Full Orange Crush® 2026 Tour Schedule:

• March 13–16, 2026: Orange Crush® Miami Spring Break (South Beach, FL)

• April 9–13, 2026: Orange Crush Festival® Weekend 1 (Tybee Island & Savannah, GA)

• April 16–19, 2026: Orange Crush Festival® Weekend 2 / Crush Reloaded™ (Tybee Island, Savannah & Allenhurst, GA)

• May 30 & 31, 2026: CRUSH Atlanta® Pool Parties Pt 1 & 2 (Atlanta, GA)

• June 19–21, 2026: OrangeCrush® Jax Beach (Jacksonville Beach, FL)

This is the only official, trademarked, authorized Orange Crush® tour — created, led, and owned by PartyPlugMikey™.